Q2/2025: Land prices cool down, entering a cautious phase.

After a period of strong growth at the beginning of the year, the land market in the second quarter of 2025 recorded a clear cooling trend in both interest levels and supply. The main reasons stem from information related to real estate tax, fluctuations in tariffs, and the extended holiday period at the end of April and beginning of May.

Land prices have cooled down compared to their peak in March following several changes in tax policies. (Photo: HNV)

According to data from batdongsan.com.vn, interest in land plots decreased sharply in June compared to March, specifically: Hanoi Listings decreased by 47%, the former Ho Chi Minh City area by 28%, and other areas by 33%. Supply also contracted, with listings down 15% in Hanoi, 9% in the former Ho Chi Minh City area, and 3% in other areas. This reflects cautious sentiment from both buyers and sellers, amid rising holding costs and uncertain policies.

Investors are interested in land plots in economically strong provinces in the north, while those in the south are interested in neighboring provinces. Ho Chi Minh City.

The level of interest in land plots in Q2/2025 shows a regional differentiation. In the North, interest is widely distributed, particularly in provinces with strong economic potential such as Hai Phong, Bac Ninh, Bac Giang, and Hung Yen. In the South, interest is highly concentrated around Ho Chi Minh City, notably in Binh Duong, Dong Nai, Long An, and Ba Ria-Vung Tau.

The northern region currently has higher land prices than the southern region: Bac Ninh at 36 million VND/m2, Hung Yen at 35 million VND/m2, Ha Nam and Hai Duong both at 26 million VND/m2, and Bac Giang and Vinh Phuc both at 24 million VND/m2. Meanwhile, the southern region records Binh Duong at 31 million VND/m2, Can Tho at 28.9 million VND/m2, and Ba Ria-Vung Tau and Kien Giang at around 16 million VND/m2…

Several northern provinces recorded very strong price increases from the beginning of 2023 to Q2/2025: Hoa Binh (+200%), Bac Giang (+100%), Hung Yen (+75%), Bac Ninh (+54%), Vinh Phuc (+26%). Meanwhile, the southern provinces mostly maintained a stable trend: Binh Duong (+25%), Dong Nai (+23%), Long An (+36%), Ba Ria-Vung Tau (+18%), Binh Phuoc and Tay Ninh (0%).

It can be seen that the first six months of 2025 marked a clear adjustment period for the land market, especially after the initial surge at the beginning of the year. The trend of regional differentiation is becoming increasingly evident, with the North leading price increases, while the South has become a destination for cautious investment flows. Infrastructure and planning continue to be key factors determining growth potential and medium- to long-term investment strategies.

Filtering out market-disrupting speculation, real estate investments that do not generate added value for production and business, and investments that cannot be considered short-term... do not support investments that do not increase value, and taxation is used to filter the market.

Source: https://baoquangninh.vn/quy-ii-2025-dat-nen-ha-nhiet-buoc-vao-giai-doan-than-trong-3368921.html