Saigontourist Group needs to calculate development space after Ho Chi Minh City "expands"

(NLDO) – In the context of the new Ho Chi Minh City, Saigontourist Group needs to adjust its operating strategy appropriately, calculating the room to contribute to economic development.

On June 11, Saigon Tourist Corporation ( Saigontourist Group) held a conference to review business activities in the first 6 months and deploy a plan to carry out business tasks in the last 6 months of 2025.

In the first 6 months of 2025, Saigontourist Group's operations showed significant growth in many aspects.

Indicators of revenue, profit, number of customers served, as well as operating efficiency of member units all recorded positive signals.

Mr. Pham Huy Binh, Chairman of the Board of Members of Saigontourist Group, said that this year the corporation has set ambitious goals, demonstrating its determination to affirm its leading position in the Vietnamese tourism industry.

Specifically, Saigontourist Group welcomed and served 2.3 million visitors, an increase of 13.1% over the previous year; total revenue reached VND18,800 billion and contributed VND3,960 billion to the state budget.

Saigontourist Group aims to welcome and serve 2.3 million visitors this year.

"The last 6 months of this year will be a key time for Saigontourist Group to accelerate and make a breakthrough. This is the period when tourism is often the most vibrant, with many festivals and major events. We will take full advantage of this opportunity to boost business, attract customers, affirm our pioneering position and actively contribute to the development of Vietnam's tourism industry" - Mr. Pham Huy Binh said.

To achieve the set targets, Saigontourist Group said it will diversify products and services, link tourism development and market development, focus on creating added values ​​and creating highlights in each product and service.

The Corporation will strengthen tourism development links between Ho Chi Minh City and other localities to diversify products and services, demonstrating Saigontourist Group's pioneering role in building attractive and unique tours.

Vice Chairman of Ho Chi Minh City People's Committee Nguyen Van Dung speaks at the conference

Regarding brand development and international promotion, Saigontourist Group will most recently participate in introducing Vietnamese culinary culture at the Osaka EXPO 2025 event and introduce Saigontourist culinary culture and delicious dishes in Japan in mid-June...

Mr. Nguyen Van Dung, Vice Chairman of the Ho Chi Minh City People's Committee, highly appreciated the efforts and achievements of Saigontourist Group in recent times, contributing to the recovery and growth of Ho Chi Minh City's economy. The image of Saigontourist Group is gradually being raised, not only domestically but also internationally.

Saigontourist Group actively participates in and accompanies high-level delegations in trade promotion programs and cooperation signings abroad, contributing to promoting the country's image and maintaining the Vietnamese tourism brand.

Vice Chairman of Ho Chi Minh City People's Committee Nguyen Van Dung awarded certificates of merit to representatives of collectives and individuals of Saigontourist Group.

Referring to the upcoming orientation, Mr. Nguyen Van Dung noted that in the context of Ho Chi Minh City merging with Ba Ria - Vung Tau and Binh Duong to become a new city, Saigontourist Group needs to adjust its operating strategy accordingly.

Ho Chi Minh City needs to restructure and recalculate its operations in the new context; review its asset system so that member units can improve their business efficiency, contributing to the overall development of Ho Chi Minh City. At the same time, it is necessary to develop a clear strategic direction for the 2025-2030 period.

"Saigontourist Group needs to continue to promote its leading role in connecting localities, expanding markets, and promoting the image of Ho Chi Minh City and Vietnam internationally. The Corporation focuses on digital transformation solutions, improving service quality, training human resources and aiming to develop green - smart - effective tourism, contributing to the economic development of Ho Chi Minh City and the whole country" - said Mr. Nguyen Van Dung.

Source: https://nld.com.vn/saigontourist-group-can-tinh-toan-du-dia-phat-trien-sau-khi-tp-hcm-mo-rong-196250611153035996.htm