Smartphone market falls to lowest level in 10 years

Global smartphone production fell about 20% in the first quarter of this year, and continued to decline about 6.6% to 272 million devices.

Illustration photo.

In the second quarter, Samsung was the world's largest smartphone maker with a 19.8% market share. However, its output fell 12.4% compared to the same period last quarter.

Samsung is currently facing many difficulties in the context of the complex global economy , the Korean manufacturer is facing fierce competition from rivals.

Right behind Samsung is Apple with 15.4% market share, down 21.2% from the previous year. The second quarter of the year is usually a low point for Apple sales as a large portion of users will consider waiting for the new iPhone line to be released.

Coming in third and fourth place respectively are Xiaomi (12.9% market share, the company shipped around 35 million units - up 32.1% from the previous year) and OPPO with 12.3% market share.

"According to the plan, smartphone manufacturers will return to normal operations after clearing all their inventories. However, the global economic recession has forced consumers to cut spending, causing smartphone production to decline more than expected," according to TrendForce.

The recovery of the global economy is still unclear, the smartphone industry may continue to decline in the second half of 2023. In addition, demand in some major markets such as Europe, China, ... has not shown any recovery. Next year, global smartphone production is expected to increase by only 2 - 3% depending on the actual situation in each region.

Source: https://www.congluan.vn/thi-truong-smartphone-giam-xuong-thap-nhat-trong-10-nam-qua-post263300.html