The diverse, rich and attractive Vietnamese culinary culture is increasingly known to international friends. Through that, the image and brand of Vietnam are being strongly promoted, gradually gaining a foothold on the world culinary map.
Cuisine is an important factor in retaining tourists. Photo: Internet
Nowadays, not only pho, nem, bun cha, but also many other delicious Vietnamese dishes have caught the eye of gourmets around the world. Vietnamese cuisine with its typical, rich, delicious, low-fat, harmonious, and healthy dishes has established a "position" with international tourists.
Pho is one of the most famous street foods in Vietnam. Photo: Internet
At the end of 2022, the World Culinary Awards honored Vietnam as “Asia’s Best Culinary Destination 2022,” surpassing other names in the region such as China, Malaysia, Singapore, Korea, Thailand, etc. This is a prestigious award to honor and reward excellence in the culinary industry every year. The World Culinary Awards is part of the World Travel Awards system.
Not only that, recently, many famous magazines and culinary travel websites around the world have devoted articles praising the cuisine as well as culinary destinations in Vietnam.
Most recently, at the end of January 2023, the American travel website Travel and Leisure honored Vietnam as the top culinary destination in Asia in the 2023 Bucket List Places in Asia, especially street food. This website also recommends the best places for tourists to explore Vietnamese cuisine as Hanoi, Da Nang, Ho Chi Minh City. Dishes to try include pho, banh mi, banh cuon, etc.
Chef Anthony Bourdain is a fan of Vietnamese street food. Photo: Internet
Travel and Leisure believes that if there is any culinary culture that has a delicious, rich, irresistible flavor, it is definitely Vietnamese cuisine.
The famous travel website The Travel (Canada) also announced a list of 10 countries with the most attractive cuisines in the world, in which Vietnam was honored to be ranked 5th in the list voted by readers. This website said that in addition to pho, visitors can experience dishes such as fried spring rolls, bread, fried rice, broken rice, etc.
Australian travel site Traveller has recommended Vietnamese rice rolls as one of the 10 attractive dishes that tourists should enjoy in 2023. This site describes how to make each layer of rice rolls from rice flour, thinly spread, steamed, rolled with many different fillings, commonly wood ear mushrooms, minced meat... Rice rolls are served with fried shallots, herbs and dipping sauces typical of each region.
Besides banh cuon, the Australian Traveller website also affirmed that Vietnamese food is truly amazing. Everything is delicious, from pho, vermicelli, noodles to grilled meat, salads to crispy golden banh xeo…
TasteAtlas – a world-famous culinary information site – has announced the 2023 culinary awards and ranked the cuisines of Asian countries. Vietnamese cuisine ranked 6th. The site also listed the 5 most typical Vietnamese dishes including banh mi, pho, spring rolls, beef stew, and bun bo Hue.
Previously, in December 2022, TasteAtlas announced that Vietnam ranked 20th in the list of the 100 best cuisines in the world...
Among the three popular Vietnamese words included in the prestigious Oxford English Dictionary, two are dishes. They are pho and banh mi. This makes many people extremely proud, not only showing Vietnam's position to international friends, but also contributing to spreading culture, especially cuisine, to the world.
Many heads of state when visiting Vietnam have chosen cuisine to explore and highlight their trip. Former US President Barack Obama chose bun cha when visiting Vietnam in 2016. Canadian Prime Minister Justin Trudeau enjoyed Vietnamese sidewalk coffee when he visited Ho Chi Minh City in 2017. Former Australian Prime Minister Malcolm Turnbull enjoyed sidewalk bread in Da Nang during the APEC conference in 2017...
All the information shows that more and more Vietnamese dishes have become world famous and cuisine has become an effective tool to build and form the Vietnamese brand.
With the desire to preserve, honor and develop Vietnamese culinary culture, the Vietnam Tourism Development Strategy to 2030 has identified culinary tourism as an important product line, contributing to enhancing the competitive advantage and brand of Vietnam tourism.
Recently, the Tourism Information Center, Vietnam National Administration of Tourism has launched an online culinary map, which is expected to become a place to preserve the cultural values of Vietnamese cuisine contributed by people from all over the country.
The second Vietnam Cuisine Map will display 126 typical dishes from 63 provinces and cities across the country. Built as a social networking platform, this map is a place for people to exchange, share, and learn cooking recipes, regional culinary culture stories, and local ingredients. From there, everyone joins hands to enrich the treasure trove of delicious recipes and spread the value of Vietnamese culinary culture to domestic and international friends./.
Yanjiang
Comment (0)