VPBank offers incentives for credit cardholders at 2 food streets in Hanoi and Ho Chi Minh City

Vietnam Prosperity Joint Stock Commercial Bank (VPBank) has just launched the “Promotional Road” program, offering a 20% discount to credit cardholders when paying at over 40 stores on two culinary streets including Trung Hoa Street - Hanoi and Phan Xich Long Street - Ho Chi Minh City.

Program "The Preferential Road"

VPBank's credit card products are known as one of the leading card products on the market with attractive incentives, modern technology and outstanding customer service. Recently, the program "The Road of Incentives", a 20% discount, up to 270,000 VND for credit cardholders when paying for food and beverage bills at 40 restaurants on Trung Hoa Street (Cau Giay, Hanoi) and Phan Xich Long Street (Ward 2, Phu Nhuan District, Ho Chi Minh City) has just been deployed by VPBank, attracting the participation of thousands of customers.

The food stores that apply in the program include: Le Monde Steak, Sang Chi, Sumo Yakiniku, GoGi House, Bonchon, Yakimono, Gogi, Kichi Kichi, Sumo yakiniku, Shiba Sush, King BBQ, Bonchon, Sanfulou, Man Tang Guo... In particular, for the two brands Bonchon and PNJ, customers can simultaneously apply both VPBank's promotions and promotions currently being implemented at the store.

“Preferential Road” is deployed at 2 locations in Hanoi and Ho Chi Minh City. Photo: Provided by the unit

VPBank booth attracts many customers to take check-in photos

In addition to the discount program when spending, VPBank booths located on these two streets were also crowded with visitors and experiencers. Many customers came to take check-in photos, participate in minigames to own interesting gifts such as teddy bears, water bottles, succulents, etc. In order to promote products and programs to a large number of people around the area, VPBank also organized roadshow activities on the streets near Phan Xich Long Street - Ho Chi Minh City.

Customers who check in, play minigames and have a spending bill of over 300,000 VND at promotional stores or register to open a card at the booth also have the chance to receive an Airpods. Mr. Nguyen Duy Minh Tam - a lucky customer who won Airpods on Phan Xich Long street shared that he has used VPBank credit card for 5 years and found this card extremely useful.

“In addition to the annual fee waiver, I also get a monthly cashback and spend at many discount locations. Personally, I find today's Road of Deals program very interesting and beneficial for customers, especially when I am one of the lucky customers to receive valuable gifts from the bank,” Mr. Tam added.

Mr. Nguyen Duy Minh Tam (middle) is the lucky customer who won Airpods on Phan Xich Long street. Photo: Supplier

VPBank representative said that with the motto of 'taking customers as the center', VPBank has built card spending incentive programs based on understanding customer needs. "With the Preferential Road , we want to bring customers the best spending experience. According to preliminary statistics, on April 12, up to 2,000 customers visited 2 VPBank preferential points, contributing to the growth of credit card spending revenue of more than 1.5 billion/month at these 40 locations. This partly proves the position of VPBank cards in the market."

Understanding the needs and focusing on customers, VPBank has sought and cooperated with hundreds of partners in different fields to design personalized incentive programs according to customer portrait groups, in order to bring the best spending experiences. This April, VPBank credit cardholders will also receive many attractive incentives, very suitable for the upcoming long holiday such as discounts when booking air tickets, booking hotel rooms, incentives when dining, shopping, etc.

Specifically, from now until May 1, VPBank offers up to 6% discount when buying air tickets at Trip.com; up to 15% discount when booking hotels at many resorts such as Ana Mandara Dalat, Ocean Resort By Fusion Quy Nhon, Golden Coast Resort & Spa...; up to 10% discount at many restaurants such as Warning Zone and Cuong No Grill, Matsuri Japanese, Funtasia Cocktail & Wine Bar or up to 20% discount when shopping at Aeon Mall, Hana Gold, G-luxury, Galle Watch, Kume-Hummel... See details here.

Roadshow activities on the streets near Phan Xich Long Street - Ho Chi Minh City. Photo: Provided by the unit

With more than 22 different types of cards focusing on all customer segments, VPBank credit cards have great appeal thanks to market-leading incentives and benefits with cashback programs up to 20% on a range of spending areas, accumulating reward points to redeem gifts.

Continuously improving products, bringing more benefits and convenient experiences in exchange for customer loyalty and engagement has become the most solid foundation for VPBank to maintain its leading position in the credit card market by maintaining its leading position in total credit card sales and number of cards in circulation for two consecutive years, 2023 and 2024.

Huong Mai

Source: https://congthuong.vn/vpbank-uu-dai-cho-chu-the-tin-dung-tai-2-tuyen-pho-am-thuc-o-tp-ha-noi-va-tp-ho-chi-minh-383655.html