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Building a community of informed consumers

(Baothanhhoa.vn) - The peak of implementing the Prime Minister's Official Dispatch No. 72/CD-TTg on the fight to prevent and repel smuggling, trade fraud, counterfeit goods, and infringement of intellectual property rights is taking place fiercely in localities.

Báo Thanh HóaBáo Thanh Hóa03/06/2025

Building a community of informed consumers

In Thanh Hoa, after the large-scale counterfeit drug case was discovered, in recent days, more businesses with large quantities of commercial fraud have been exposed. Typically, at Tung Moscow store (Thanh Hoa city), the authorities discovered hundreds of fashion items counterfeiting famous brands that have been protected in Vietnam. Or at An Phat International Pharmaceutical Company Limited (Thanh Hoa city), the authorities discovered many types of drugs and functional foods, but the business did not have a certificate of eligibility to trade in these items...

Smuggling, trade fraud, counterfeit goods, and intellectual property infringement are becoming more and more complicated despite the efforts of the authorities to combat them. These problems not only directly affect consumers, but also negatively impact the country’s socio -economic situation.

Public opinion has shown high consensus on the policy of strengthening the fight to prevent and repel smuggling, trade fraud, counterfeit goods, and infringement of intellectual property rights for a peaceful life; placing great trust and expectations on this peak period of the fight. Many opinions, especially the online community, have expressed strong support for launching a nationwide peak campaign to crack down, believing that this is a timely and extremely necessary step to protect the rights of consumers, improve the health of the market, and contribute to the rule of law. Many opinions also expressed the hope that the fight will be carried out in a unified and synchronous manner from the central to local levels, avoiding the situation of "hot above, cold below" or "strong first, loose later"...

The desire is understandable, because many consumers have been victims of counterfeit goods and commercial fraud. However, besides that, there is still a group of consumers who "condone" and "support" the production, business, and commercial fraud when they are willing to buy goods of unknown origin, poor quality goods, counterfeit goods, and fake brands, simply because these items have affordable prices and eye-catching designs.

To restore order in business, gradually improve the market, protect the rights of consumers, the fight will not stop at just one campaign, one peak period, instead, each locality and functional agency must be more regular with high political determination, mobilizing the support of the entire political system, businesses and consumers. In particular, it is necessary to change the thinking of a part of consumers, have a resolute attitude of saying no to fake goods, prioritize quality goods instead of using cheap goods, and move towards building a smart consumer community, responsible consumption.

Wisdom

Source: https://baothanhhoa.vn/xay-dung-cong-dong-tieu-dung-hieu-biet-250832.htm


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