Opportunities for Vietnamese designers at Shanghai Fashion Week

Shanghai Fashion Week opens up many opportunities for Vietnamese designers to access the billion-people market.

Designer Thanh Huong Bui meticulously attends to each design - Photo: FBNV

Shanghai Fashion Week (China) is one of the most prestigious fashion shows in the world .

Shanghai Fashion Week SS26 will take place from October 9th to 16th, featuring approximately 1,000 brands and designers. Designer Thanh Huong Bui will be participating in this event.

Fashion is a bridge between cultures.

According to Thanh Huong Bui, the collections showcased at this fashion show must meet stringent criteria regarding creativity, product quality, and brand storytelling.

Participating in Shanghai Fashion Week was the result of Thanh Huong Bui and her team's tireless efforts.

The collection's design is inspired by Vietnamese handicrafts.

Thanh Huong Bui's message is that clothing not only reflects fashion trends but also serves as a bridge to introduce the essence of Vietnamese culture to international friends.

Each outfit is seen as an indispensable link, connecting and telling a fashion story in a coherent manner.

Miss Le Hoang Phuong wears a design by Thanh Huong Bui - Photo: KIENG CAN TEAM

Miss Vo Le Que Anh in the image of a black swan in a collection by designer Thanh Huong Bui - Photo: KIENG CAN TEAM

She said that making a name for herself on the international stage is not the ultimate goal, but rather a motivation to continue dedicating herself and bringing the best values ​​to Vietnamese fashion.

"When Vietnamese fashion is recognized on prestigious international runways, it contributes to building stronger confidence among fashion enthusiasts."

"From Shanghai Fashion Week , we hope to prove that Vietnamese fashion can reach and stand on equal footing with international brands," designer Thanh Huong Bui confided.

Thanh Huong Bui prepares for her collection presentation at Shanghai Fashion Week - Photo: FBNV

Conquering the fashion trends of the billion-person market.

Previously, many Vietnamese designers had participated in shows or exhibitions within the framework of Shanghai Fashion Week , seeking new opportunities in the billion-person market.

That's designer Do Manh Cuong participating in Shanghai Fashion Week Spring/Summer 2025 in October 2024.

He showcased 66 new designs featuring Vietnamese models such as Thanh Hang, Lan Khue, H'Hen Nie, Khanh Van, Ngoc Chau, Minh Tu, Vu Thuy Quynh, Quynh Anh, Ha Kino, etc.

Huỳnh Thánh Y wore a design by designer Trà Linh and Việt Trinh - Photo: Provided by the designer.

Designers Tra Linh and Viet Trinh also participated in Shanghai Fashion Week in 2024. Tra Linh said the collection, inspired by a fox wedding, consisted of 41 designs, meticulously embellished with intricate details.

Since then, dresses by designers Tra Linh and Viet Trinh have become widely known, and many Chinese celebrities have chosen them as their favorites, including Dilraba Dilmurat, Lin Yun, Bai Lu, Zhang Bichen, Wu Xuanyi, Gillian Chung, Tong Liya, Xu Ruohan, Yu Yan, Huang Shengyi, Li Xian, and Fan Chengcheng…

Designer Vu Lan Anh also showcased her collection at Shanghai Fashion Week 2024. She presented designs inspired by traditional Vietnamese culture, such as the bodice, headscarf, and fairy tales.

Dilraba Dilmurat looks charming and seductive in a design by Pham Dang Anh Thu - Photo: XIAO QI

In addition, other Vietnamese designers who have designed dresses for Chinese artists include Le Thanh Hoa, Pham Dang Anh Thu, Tran Hung, etc.

Through meticulous attention to detail in every design, creativity in every silhouette, and unwavering dedication, Vietnamese designers have contributed to laying the first bricks, taking Vietnamese fashion beyond Vietnam's borders and establishing its position in the world.

HOAI PHUONG

Source: https://tuoitre.vn/co-hoi-cho-nha-thiet-ke-viet-tai-tuan-le-thoi-trang-thuong-hai-20250910175230532.htm