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Announcing the Propaganda Identity for the National Achievements Exhibition

VHO - On July 23, the Ministry of Culture, Sports and Tourism issued Document No. 3631/BVHTTDL-MTNATL on the announcement and implementation of the use of the National Achievements Exhibition Propaganda Identity Set.

Báo Văn HóaBáo Văn Hóa24/07/2025

Accordingly, the document sent to central departments, ministries, branches, and organizations; ministerial-level agencies, government agencies; People's Committees of provinces and cities; and relevant agencies and units participating in the National Achievements Exhibition clearly states:

Pursuant to Decision No. 90/QD-BCĐ dated July 1, 2025 of the Exhibition Steering Committee on approving the Project to organize the National Achievements Exhibition on the occasion of the 80th anniversary of National Day (September 2, 1945 - September 2, 2025) , in order to unify the identification of the event, propaganda and implementation of activities related to the exhibition, the Ministry of Culture, Sports and Tourism announces the official logo of the Exhibition and instructions for use as follows:

Exhibition Logo:

Announcing the Propaganda Identity for the National Achievements Exhibition - photo 1
Propaganda identity set for the National Achievement Exhibition

Explaining the Exhibition logo, the Ministry of Culture, Sports and Tourism stated that the logo of the 80-year Exhibition - Journey of Independence - Freedom - Happiness is the crystallization of historical values and future aspirations of the Vietnamese people.

The center of the logo is the stylized number 80, symbolizing the 80-year journey of building and defending the country, associated with the journey of constant advancement of the Vietnamese people.

In the heart of the number 8 is a five-pointed golden star - a symbol of the Fatherland, of faith and revolutionary light.

The image of an airplane soaring into the sky represents the spirit of innovation, integration and the desire for strong development and international reach.

Below are images of typical architectural works - from traditional cultural heritage to modern symbols - as a vivid demonstration of the intersection between past - present - future, between tradition and modernity.

The entire logo is covered in red and yellow, reminiscent of the sacred flag of the nation, while expressing strong vitality, strong will and belief in a bright future.

The logo is a condensed symbol of the spirit of the Exhibition - a proud 80-year journey, continued by the will and aspiration to build an independent, free, happy and sustainably developed Vietnam.

Announcing the Propaganda Identity for the National Achievements Exhibition - photo 2
Logo options on colored backgrounds

Principles of use: Agencies and units must use the logo correctly according to the issued model, and must not arbitrarily edit, change color, layout, proportion or combine with other graphic elements to distort the meaning of the logo.

The logo is used in communication materials, billboards, posters, backdrops, backgrounds, gifts, publications... related to the Exhibition's activities.

The Ministry of Culture, Sports and Tourism requests that departments, ministries, branches, localities, agencies and units base on the guidance content to implement the application of a unified logo in all activities related to the Exhibition, in order to ensure consistency and synchronization in propaganda and communication work serving the Exhibition from the central to local levels.

The document also provides contact information for the source to provide original design files, user manuals and technical support to units upon request (Comrade Tieu Van Anh, phone: 0913.004.443).

Source: https://baovanhoa.vn/van-hoa/cong-bo-bo-nhan-dien-tuyen-truyen-trien-lam-thanh-tuu-dat-nuoc-155883.html


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