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This is a statistic developed by Sports Millions. Since Messi appeared in the US nearly 2 years ago, every match with him has created a fever as fans are willing to pay a lot more money to see Messi live. In some cases, ticket prices have increased more than 10 times.
This trend is especially evident when Messi's team plays against the New York Red Bulls, Columbus Crew or Los Angeles FC... Ticket prices increase from $45 to $496 for games between the New York Red Bulls and Miami. At Columbus Crew games, where the average admission price increases from $35 to $421, both the Red Bulls and Los Angeles FC generate millions of dollars in additional revenue by hosting games with Inter Miami.
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Messi's performance on the field makes fans want to go to the stadium to watch him play even more. |
Sports Millions says Messi's presence across MLS has so far brought in a whopping $84 million, with more than 1 million fans paying sky-high prices to see him play.
To get a better idea of the Messi effect, consider that the average salary of an American club is only $6 million a year. For many teams, the extra money from ticket sales for Messi’s matches is enough to keep them going all season.
“Whether it’s $50 or $750, fans are willing to pay more just to see Messi,” a Sports Millions spokesperson said. “Seeing Messi live is more than just a game. It’s a once-in-a-lifetime experience. Clubs recognize this, and fans understand it too. Messi is pretty much the only driver of ticket sales in the US.”
That's why Inter Miami is hoping to extend Messi's contract until 2026, which is in the final year of his contract. And surely rivals across the United States would love to see that happen, too, as it promises to boost ticket sales.
Source: https://tienphong.vn/hieu-ung-khung-khiep-cua-messi-tai-my-nhieu-clb-chi-can-tang-ve-cung-du-van-hanh-ca-nam-post1746783.tpo








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