Motorola returns to Vietnam, what do users expect?

Motorola was founded in 1928 in the United States. Since then, the company has quickly risen to become a technology icon, ushering in the mobile era, the foundation for superior product quality: high durability, continuous innovation and commitment to users. Motorola's quality is directly proportional to the depth of its brand. As one of the oldest telecommunications companies, the company has overcome countless challenges to maintain its current position.

Currently, Motorola is in the top 5 smartphone market share in the US (according to Counterpoint Research 2025), competing head-to-head with Apple and Samsung thanks to a strategy that focuses on real value: powerful performance, innovative design without sacrificing durability. This confirms that when choosing Motorola, you are investing in a truly American, trustworthy brand.

This brand has been "making waves" in Vietnam since the 2000s, especially through smartphone models in cooperation with S-Fone - the first network to bring 3G to Vietnam. The thin, clam-shaped Motorola Razr or the "super product" Motorola V3 at that time, a mobile fashion icon, with a high-end metal design and a convenient QWERTY keyboard.

After that, Motorola continued to maintain its presence through the Motorola G and Motorola X lines, bringing breakthrough innovations such as the super-thin Motorola X phone (only 5.6 mm) or the system of removable accessories: backup batteries, external speakers, even mini projectors - turning smartphones into real "multi-function machines".

However, since 2011, after being acquired by Google and then sold to Lenovo, Motorola has gradually disappeared from Vietnam due to its global restructuring strategy, focusing on larger markets. The products are only circulated by hand, making users regretful.

But now, the company is making a strong comeback, with a new product line optimized for local needs: high-speed 5G, long-lasting battery life suitable for active lifestyles. This comeback not only evokes memories but also promises to conquer the younger generation with modern technology. If you used to "love" Motorola, now is the time to "reunite"!

In 2014, Lenovo – the famous Chinese giant bought Motorola from Google for 2.91 billion USD, marking a major turning point. Instead of maintaining it separately, Lenovo quickly "all-in" on Motorola, taking advantage of the strength of American design to create the perfect hybrid product. As a result, Motorola is no longer an "old legacy" but has become a pioneering force, with a huge R&D budget from Lenovo.

The potential of this duo is truly powerful. Lenovo brings a global supply chain, which helps reduce production costs while ensuring high quality. After restructuring, Motorola has exploded with innovation: from the modern folding Razr to the Edge series with 3D curved screens, all backed by AI and optimized software from Lenovo.

This not only helps Motorola enter the top 5 market share in the US but also expands to Asia, where Vietnam is a strategic market. Choosing Motorola today, you own a product from the "alliance" of top technology, durable, smart and with long-term value.

Motorola smartphones stand out with their diverse segments, from low-cost to high-end, suitable for all Vietnamese users' needs. The Motorola G (affordable price), Edge (mid-range high-end) and Razr (luxury folding) lines create a complete ecosystem, where each model has its own mark: minimalist American design, close but sophisticated.

The biggest highlight is the outstanding configuration in the price range, large battery and TurboPower fast charging up to 68W. Distinctive design language with vegan leather back, sturdy aluminum frame. In particular, Motorola focuses on the screen experience: smooth 144Hz curved OLED panel, peak brightness of 4,500 nits "outclasses" many competitors.

For example, Motorola G35 5G with Unisoc T760 chip, 5,000 mAh battery for all-day use, sharp 6.72 inch Full HD+ IPS screen, 50MP camera ideal for students. Or Motorola G86 Power 5G, large 6,720 mAh battery with 30W charging, powerful Dimensity 7300 chip, vivid AMOLED screen. Motorola doesn't just sell phones, it also delivers long-lasting, reliable experiences.

After nearly 4 years, Motorola officially returned to Vietnam, with the emotional "Hello Moto" campaign, marking a new chapter in the potential Southeast Asian market.

The company brings back 5 smartphone models across segments: From the low-cost Motorola G06 Power, Motorola G35 5G, to the mid-range Motorola G86 Power, Motorola Edge 60 Fusion to the trendy foldable Motorola Razr 60. All support 5G, integrated AI, meeting diverse needs from entertainment to work.

For rapid coverage, Motorola has a strategic partnership with Mobile World – the largest retail system in Vietnam with thousands of offline stores spanning from urban to rural areas, combined with an online platform that reaches millions of visits per month. This ensures easy access to products, along with professional after-sales service.

Motorola's return not only evokes memories of "Hello Moto" but also brings real value: a prestigious American brand, strong Lenovo backing, diverse products with outstanding strengths in battery, screen and innovation. From the economical G06 Power to the trendy Rarz 60 5G, each is an invitation to experience American technology, but suitable for the Vietnamese lifestyle.