
The highlight of the Festival is the exhibition area with more than 50 booths introducing products and creative models applying 3D, 360-degree, VR/AR, AI technology and many solutions for fields such as: Games, fashion , handicrafts, architecture, design, cinema, fine arts, publishing and photography.
This space vividly recreates Vietnamese culture being told in a new language - modern, intuitive and close to the young audience.
Along with that, the startup project presentation area brought a positive competitive atmosphere with the participation of 65 startups. Of which, 47 projects belong to the INNOCULTURE 2025 program and 18 projects in the field of sustainable development belong to the GIC 2025 program. The projects not only demonstrate their ideas but also seek opportunities to enter the intensive support process from pre-incubation to acceleration.

Another important activity is the Vietnam - Japan M&A Matching, connecting 5 Vietnamese startups in the field of media - advertising with 5 Japanese investment funds. Strategic exchanges here open up opportunities for international cooperation, at the same time, showing the potential of Vietnamese cultural products in accessing capital flows and global markets.
Within the framework of the Opening Ceremony, there was also a thematic workshop - "Vietnam CultureTech 2025: Technology - new driving force of Vietnam's cultural industry", attracting the attention of experts.
Here, experts analyze the technological trends that are reshaping the way cultural products are preserved, created, and distributed: from AI in art to holograms in performance, from virtual museums to multisensory spaces.

Many typical projects such as virtual character models, hologram performances, "Toa" art space, or the "I love Ao Ba Ba" project show efforts to bring heritage closer to the public through modern methods.
According to the Deputy Director of the Department of Science and Technology of Ho Chi Minh City (the managing unit of SIHUP), the Cultural Industry Startup Festival 2025 is not only an opportunity to display products or demonstrate technology, but also cultural stories recreated by technology, to new business models of cultural startups.
The festival also outlined an open future where Vietnamese culture in general and Ho Chi Minh City in particular can fully reach out and develop sustainably in the digital age.
Source: https://hanoimoi.vn/tp-ho-chi-minh-soi-noi-ngay-hoi-khoi-nghiep-cong-nghiep-van-hoa-2025-723314.html






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