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Online literature continues to be a gold mine for Chinese dramas

Việt NamViệt Nam24/07/2024

The top 4 successful works in the first half of 2024 are all works adapted from online literature.

Movies that are popular thanks to good plots (Photo: Weibo)

The Legend of Fuyao, The Legend of Fuyao, The Legend of Fuyao, and The Story of Roses are the blockbusters of the first half of 2024 on Chinese screens. These top 4 have the same starting point as online novels.

Name the first film adapted from the work online literature In 2015, after 10 years, the relationship between online novels and TV dramas has become increasingly close. According to the list of successful TV dramas in 2023 on Yunhe Data, 60% of the top 20 works were adapted from online literature. The emergence of novels has guaranteed content for the TV drama market, and the success of adapted works has continued to arouse enthusiasm on the creative side.

Many producers believe that using literary fiction will be the first step in developing a major project. The tastes of the current audience will be clearly expressed through written works. For example, Mac Vu Van Gian was successful because the film has a fast pace, dense plot and strong female character that fits the current social trend.

Văn học mạng tiếp tục là mỏ vàng của phim dài tập Hoa ngữ - Ảnh 1.
"Mac Vu Van Gian" is successful because of its surprising and attractive plot (Photo: Weibo)

In which the movie The Last Supper 2 achieved good results despite the plot focusing on the battle of wits between the male characters, not simply a love story. The two films were made 5 years apart but were still warmly received thanks to the attractive content throughout.

During the adaptation phase, the film crew often gives some ideas about changes to the original content to survey fans' opinions. This will help everyone visualize more clearly what details should be changed and developed to suit the TV series.

In 2023, the average income of online fiction writers increased by 32%, the largest increase in the past 5 years. This has attracted a large force of creators, so the number of new writers is increasing to be able to meet the more than 10,000 orders, an increase of 230% compared to the same period last year.

In the period when films are broadcast simultaneously on many platforms, in addition to the ratings of TV stations, there will also be the number of views on the platform, the level of popularity on social networks... Therefore, using online novels will increase the recognition of projects right from the start.

However, not all adaptations are successful. The films School of Love 2 , Fox Spirit Little Red Lady: Moon Red Heaven ... did not meet the audience's expectations despite possessing many advantages.


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