Green SM becomes the first electric taxi brand in the Philippines

GSM Green and Smart Mobility Joint Stock Company (GSM) officially launched Green GSM electric taxi service in the Philippines.

On June 10, 2025, GSM Green and Smart Mobility Joint Stock Company (GSM) launched the Green GSM electric taxi service in the Philippines and became the first electric taxi brand in this country.

This is the fourth market to mark GSM’s presence, after Vietnam, Laos and Indonesia. This is also an important step in the Go Green Global strategy to expand the pure electric transport model to the international market.

The opening ceremony was held at Quezon Memorial Circle, Quezon City, with the attendance of Ms. Ma. Cristina A. Roque - Secretary of the Department of Trade and Industry (DTI), Mr. Vivencio Bringas Dizon - Secretary of the Department of Transportation (DOTr), Mr. Frederick D. Go - Presidential Adviser on Investment and Economic Affairs, Mr. Teofilo E. Guadiz III - Chairman of the Land Transportation Regulatory and Licensing Board (LTFRB), Ms. Joy Belmonte - Mayor of Quezon City, Mr. Lai Thai Binh - Ambassador Extraordinary and Plenipotentiary of Vietnam to the Philippines, and nearly 100 strategic partners in the fields of banking, transportation, energy, retail and technology.

GSM Global CEO (3rd from right), GSM Philippines CEO (far left) along with representatives of the Government , the Vietnamese Embassy and guests conducted the opening ceremony of Green GSM electric taxi service in the Philippines.

Green GSM has started operating in 10 out of 16 cities and regions in Metro Manila – the economic, political and cultural center of the Philippines, with a population of over 13 million people. The entire fleet uses modern VinFast Nerio Green electric cars, which operate smoothly and are environmentally friendly.

The fleet's signature cyan color is a combination of green representing sustainability and blue symbolizing pioneering technology, clearly demonstrating Green GSM's commitment to bringing a modern lifestyle in harmony with the environment.

Mr. Nguyen Van Thanh - General Director of GSM Global spoke at the event.

Each journey with Green GSM is not only a convenient travel experience, but also a green living choice, helping people proactively contribute to the goal of reducing emissions, limiting air pollution and noise from daily choices.

Green GSM operates according to an international model, committed to providing 5-star service with a team of professional drivers, well-trained in skills, manners and traffic safety.

All vehicles are equipped with the Secure to Safe (S2S) monitoring system with three core values: Secure - proactive monitoring, risk control; Safe - ensuring peace of mind for all customers, especially women, children and the elderly; Smart - applying artificial intelligence to improve operational efficiency and information transparency.

Ms. Ma. Cristina A. Roque - Minister of Trade and Industry (DTI) spoke at the event.

The cost of using Green GSM service is transparent with the fare meter integrated in the car and the price is public on the phone application. This cost is competitive and especially more economical than other ride-hailing companies, providing a comfortable, convenient, superior comfort journey and worthy of the cost customers pay.

With the message “Hello Philippines: Move Forward the Green Way”, Green GSM hopes to become a new symbol of civilized lifestyle in the Philippines - where transportation is not only convenient, but also contributes to environmental protection and improving the quality of life in big cities.

Mr. Vivencio Bringas Dizon - Secretary of the Department of Transportation (DOTr) spoke at the event.

Mr. Nguyen Van Thanh - General Director of GSM Global, shared: "The Philippines is a strategic milestone in our Go Green Global journey, but beyond market expansion, Green GSM's biggest goal is to contribute to promoting a wave of truly sustainable transition - from traditional mobility to green, clean, modern mobility, with a clear commitment to social responsibility to the environment and community" .

Customers can experience the Green GSM electric taxi service through the Green GSM app, available on the App Store and Google Play; book a ride through the hotline 02-7777-8080; or hail a Green GSM car on the street or pick it up at public parking lots within Green GSM’s operating areas in Metro Manila.

Mr. Lai Thai Binh - Ambassador Extraordinary and Plenipotentiary of Vietnam to the Philippines spoke at the event.

On the occasion of its opening, Green GSM is launching a special promotion program, giving away up to 500 Green Points (equivalent to PHP 500) when customers register for an account and book a trial ride, to encourage people to use the new generation of transportation - greener, more convenient, more modern. Green Points can be converted into direct incentives on the fare for the first 7 trips. The program runs from June 10 to August 31, 2025.

Green GSM's entire fleet uses modern VinFast Nerio Green electric cars, which operate smoothly and are environmentally friendly.

Established in Vietnam since March 2023, GSM is currently a pioneer in the field of green transportation in Southeast Asia. Expanding operations to the Philippines not only affirms the international operational capacity of a Vietnamese enterprise, but also contributes to creating a new standard of "Greener - Smarter - More Civilized" for the transportation industry in the region and the world.

Source: https://vtcnews.vn/xanh-sm-tro-thanh-thuong-hieu-taxi-dien-dau-tien-tai-philippines-ar948137.html