Apple CEO officially speaks out about DeepSeek

DeepSeek has developed an innovative model that dramatically reduces the costs associated with developing and operating artificial intelligence (AI) tools. The emergence of DeepSeek has sent shockwaves through the tech industry, affecting giants like Nvidia, causing the company's stock price to plummet.

CEO Tim Cook praises DeepSeek's effectiveness

When asked by analyst Ben Reitzes about DeepSeek's impact on the cost of developing and operating advanced artificial intelligence models, Tim Cook expressed an optimistic view of the app, especially when it comes to the App Store.

Tim Cook noted DeepSeek's innovation in improving the efficiency of training and running the V3 model as well as supporting the R1 reasoning model - a competitor of ChatGPT. He emphasized that "innovation that drives efficiency is a good thing."

DeepSeek brings a bright future to Apple

In his statement, Tim Cook also emphasized the importance of Apple's "tight integration between silicon and software" as a key factor in maintaining its competitiveness. This integration helps optimize device performance and deliver the best user experience. He also mentioned Apple's "careful and deliberate" approach to capital spending, combining internal development with the integration of third-party technology such as OpenAI's ChatGPT.

This hybrid model has been praised for allowing Apple to maintain its leadership in AI without having to spend too much on research and development. By leveraging the experience of its competitors, Apple has the opportunity to continue to innovate and improve its products and services.

AI remains a top priority for Apple, and this strategy helps the company stay ahead of the rapidly changing world of technology. Given what has happened, especially after the emergence of DeepSeek, users can definitely expect significant improvements from Apple Intelligence and Siri this year.

Source: https://thanhnien.vn/ceo-apple-chinh-thuc-len-tieng-ve-deepseek-185250131224705105.htm