Chat GPT is the most searched keyword

The ten topics covered in the report include: Travel ; Health; Food; Finance; Jobs; Entertainment; E-commerce; Vehicles; Events and news; People . These topics have changed in content and quantity compared to the same period in 2022. This change is recorded by Coc Coc based on the actual search behavior of users on the internet.

Notably, “ Chat GPT ” was the most searched keyword by Vietnamese people in the first 3 months of 2023, with a growth rate of 41 times compared to the fourth quarter of 2022. This shows that the “phenomenon” of Chat GPT is still attracting a large number of users, after the boom at the end of last year. Artificial intelligence application tools (MidJourney AI, Notion AI, ...) and the ability of these tools to replace human resources in the future also attracted a lot of attention. In the same topic of jobs, recruitment sites such as “topcv” and “vieclam24h” were the most searched keywords in the quarter.

Statistics from Coc Coc's report show that gold and gold prices are the most popular financial topics in the first 3 months of 2023. Specifically, on the "God of Wealth" day (January 10), the number of searches for keywords related to gold and gold prices recorded a sudden increase. At the same time, with the deadline for paying fees on January 30 every year, "business license tax" is also in the top keywords with the highest growth in search volume.

Leading the most popular search topics of Vietnamese people in the first quarter of 2023 is entertainment with 56% of total searches. The next two popular topics are finance and health with 9% and 7% respectively. This clearly shows users' interest in finding joy and enjoying life.

Statistics from the report show that “Taxi Driver 2” and “Mrs. Nu’s House” are the two top keywords in the field of television dramas and movies in theaters in early 2023. In particular, in the field of television programs, the two programs with the highest number of searches and growth are “Tao Quan” and “2 Days 1 Night”.

Similar to previous quarters, in Q1-2023, users are also interested in current figures, events, and news. Notable ones include: MCK, Mono, Miley Cyrus, Shakira...

According to Coc Coc browser, all of this information is anonymous and does not affect the user's information security. With useful statistics, Coc Coc's report accurately reflects issues, events, and changes in various fields and in the thoughts and behaviors of Vietnamese users in cyberspace.

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