Series of events promoting regional linkages in e-commerce development in the Northern Midlands and Mountains region in 2025 held in Lai Chau

The event was chaired by the Ministry of Industry and Trade , in coordination with the People's Committee of Lai Chau province, to strengthen regional connectivity, support the application of digital technology in e-commerce and expand the market for local specialty products.

The program includes many specific and practical contents such as exhibitions of digital technology models and regional products; organizing Mega Livestream sessions with the participation of KOLs and KOCs in the region; signing ceremony of memorandums of understanding between e-commerce enterprises and state management agencies. In addition, seminars and training courses on digital transformation in e-commerce with the participation of experts from the Ministry of Science and Technology , enterprises in the field of digital transformation, e-commerce, and training units will help improve management capacity and digital business skills for enterprises, cooperatives and business households.

A notable highlight is the in-depth training content, combined with direct practice, helping students - including businesses, cooperatives, business households and young entrepreneurs - to comprehensively access the livestream sales process, build digital content, optimize booth operations and develop markets on e-commerce platforms. The training content is built close to reality, suitable for the specific conditions of the Northern Midlands and Mountains.

In addition to digital transformation activities in e-commerce, e-commerce applications on digital platforms, the event series is also associated with typical local cultural and tourism activities such as the 2nd Tan Uyen Tea Festival, a tour of tea areas, unique tourist destinations and typical agricultural processing facilities. The event not only contributes to promoting e-commerce development but also promotes the image of the land, people and economic - tourism potential of Lai Chau province in particular and the Northern Midlands and Mountains region in general. The harmonious combination of professional activities and practical experiences is expected to spread the message of an innovative, dynamic and digitally ready Northern Midlands and Mountains region.

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Source: https://moit.gov.vn/tin-tuc/thi-truong-trong-nuoc/chuoi-su-kien-thuc-day-lien-ket-vung-trong-phat-trien-thuong-mai-dien-tu-vung-trung-du-va-mien-nui-phia-bac-nam-2025-to-.html