Diversify tourism types towards sustainable development

Attractive highlight

Taking advantage of the strengths of the World Natural Heritage Phong Nha-Ke Bang National Park, adventure tourism has become a typical type of tourism in Quang Binh.

As one of the leading units in the field of adventure tourism , Jungle Boss Company Limited has quickly created unique adventure tourism products with the idea of bringing people closer to nature, living in harmony with nature. Accompanying tourists are selected and trained guides meeting international standards.

They are not only knowledgeable about destinations, terrain types, highly skilled and sensitive, but also trustworthy companions who always stand by, share, and support tourists to overcome challenges, conquer their own limits to have the most interesting and memorable experiences. Throughout the operation, Jungle Boss always adheres to the motto: "Your safety is our top priority". Therefore, tourists after the journey of discovery always appreciate it very much.

Phong Nha Farmstay's Son River Experience Tour.

Sergei Ivanov, a tourist from Russia, shared: “I have lived in Vietnam for nearly 5 years and have been to Phong Nha 4-5 times. This time, my friends and I experienced exploring Hung Thoong with Jungle Boss and had a great experience. A special thing about the Jungle Boss tour is the perfect combination of adventurous exploration and experiences when you move on muddy terrain or in caves. And you are fully prepared with food and tent equipment for camping. The campsites have clear streams and a place to relax in the sauna. After a day of exploring, you will have great moments of relaxation to prepare for a new journey.”

Evgenit Kovakhak, another Russian tourist, said: “I felt great after the journey to explore Hung Thoong. It was a great experience, because I could see big trees, many kinds of animals, caves and swim in the cave. In particular, I experienced the zipline through the extremely unique Kong sinkhole. The tour guides were also great, they not only spoke good English but also ensured the safety of the tour participants.”

Mr. Le Luu Dung, Director of Jungle Boss Company Limited said: "With a vision to become a leading adventure travel company in Asia by 2030, Jungle Boss wants to bring people closer to nature and help them overcome their safety limits to have unforgettable experiences."

Connecting people, nature and local culture

Another successful model in the sustainable tourism trend is Phong Nha Farmstay. Promoting the unique strengths of the homeland such as peaceful valleys, vast fields, fresh air, honest and simple people, the couple Bich and Ben have together told a poetic and extremely rustic story with a beautiful, poetic farm in harmony with nature.

Built in French architectural style, using local materials that do not put pressure on the environment, minimizing non-biodegradable plastic waste, Phong Nha Farmstay is one of the attractive and interesting destinations, a place for visitors to feel the peace of nature, plants, have moments of slow living and experience simple, rustic, peaceful country life.

Jungle Boss adventure tours are branded.

This is one of the leading units in community tourism in Phong Nha-Ke Bang area, not only creating stable jobs for many local workers but also training and sharing tourism experiences with many people in the area. Phong Nha Farmstay is also a center connecting "satellite" tourist destinations, contributing to building a sustainable tourism community.

Ms. Le Thi Bich, Director of Phong Nha Farmstay said: “To maintain the value of services as well as the quality of sustainable tourism development in this area, it is necessary to focus on improving services, facilities, training professional staff, serving customers as best as possible; at the same time, always accompany the people to develop cultural products, community tourism to build more sustainable tourism in the future”.

Improve the quality of accommodation

Not only tour products, but also the accommodation system plays an important role in sustainable tourism development. In addition to attractive and interesting types of tourism with people working in tourism with all their enthusiasm and passion, constantly creating and innovating to improve service quality, the quality of accommodation is extremely important to keep tourists coming back. A system of comfortable rooms, green and airy spaces, delicious food, ensuring food hygiene and safety, many convenient accompanying services as well as the quality of service and professionalism of the staff in the accommodation areas are important highlights to enhance the position of the accommodation.

Mr. Le Luu Dung, Director of Jungle Boss Company Limited: We are constantly innovating ourselves, changing our products with dedication, understanding the wishes of our customers and consider it the best way to promote.

Ms. Ho Cam Thuy, Reception Supervisor of Celina Resort said: “With the aim of making Celina Resort one of the typical accommodation locations in Quang Binh, we have upgraded the rooms, service quality as well as the service staff to bring the best experience to customers. We also offer preferential packages and policies for customers, serving a full range of European and Asian dishes, diverse regional cuisine and typical cuisine of Quang Binh with the hope that customers will be satisfied when coming to Celina Resort”.

The combination of spectacular natural landscapes, the hospitality of local people and the constant efforts in diversifying products, improving service quality and aiming for sustainable development are opening up great opportunities for Quang Binh tourism. The potential of a diverse tourism region has been opening up many new opportunities for Quang Binh tourism to develop to its full potential as a key economic sector, affirming the prominent position of the Quang Binh tourism brand.

Dieu Hoan

Source: https://baoquangbinh.vn/kinh-te/202506/da-dang-loai-hinh-du-lich-huong-toi-phat-trien-ben-vung-2226870/