Exploring new markets for the tourism industry

According to the plan, from August 27 to September 7, Vietravel Group will welcome and serve a group of 4,500 people from a large Indian pharmaceutical corporation. The billionaire founder will also join the group's employees and this will be a new record for Vietnam's tourism industry in the context of businesses promoting expansion of development opportunities to new markets.

India is one of the potential tourist markets for Vietnam tourism . Photo: Vietravel

India is one of the potential tourist markets for Vietnam tourism with the number of tourists increasing dramatically in recent years and has now become one of the 10 largest international tourist markets of Vietnam.

For The Indian and Vietnamese markets have strong appeal from beautiful natural landscapes, vibrant cultures, natural heritages imbued with indigenous culture, and are supported by simple visa procedures and favorable geographical factors such as the distance between the two countries is not too far, there are many direct flights for a flight journey of only about 4-5 hours.

Notably, many billionaires around the world , including Indian billionaires, especially love and choose famous Vietnamese locations such as Da Nang and Phu Quoc as places to hold luxurious weddings with hundreds of upper-class guests.

As for Vietnam, the Indian market of more than 1.4 billion people, with a growing middle class and many people willing to spend a lot on tourism, is a very important factor for businesses to focus on exploiting.

However, exploiting the Indian market is not easy because tourists have different cultural characteristics, beliefs, and living habits, requiring extremely strict services and standards.

In addition to specific food requirements to suit beliefs and religions, many Indian tourist groups also request a private space to perform customs and prayer rituals. In addition, the required language is Hindu while Vietnamese tourist attractions mainly use English. Private culinary space and cultural product business community

India is not yet popular in Vietnam, which is also an unfavorable factor in keeping Indian tourists for long stays...

Overcoming these difficulties, Vietravel and the localities including Hanoi, Quang Ninh, Ninh Binh, which were chosen by the 4,500 Indian tourists to visit and stay this time, coordinated to plan a reception with a very detailed scenario of the series of activities that the tourists will participate in. This helps each tourist have a complete experience during the 5 days of sightseeing, working and relaxing.

The event is also expected to create a media effect, widely promoting the image of Vietnamese tourism to the Indian market in particular and the world market in general regarding the ability to serve large-scale groups of tourists in a professional and classy manner.

From there, contributing to the development of Vietnam's tourism industry commensurate with its potential advantages, aiming to make tourism a spearhead economic sector, achieving more growth results than the previous period.

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