Improving the professionalism of press and media in the startup process

View of the National Startup Forum "Improving the professionalism of the press and media in the national startup movement". Photo: PHAN VINH

The forum is part of the series of activities of the 5th Quang Nam Creative Startup Week - TechFest Quang Nam 2024. Attending were Prof. Dr. Dinh Xuan Dung - Director of the Institute of Startup Research; Dr. Dinh Viet Hoa - Chairman of the National Startup Association along with representatives of leaders of departments, branches, members of the Quang Nam Journalists Association and startup entities in the province.

The forum focused on analyzing and identifying the advantages and limitations in startup communication work from press agencies and startup entities; thereby drawing lessons and experiences to improve the effectiveness of startup communication.

Journalist Le Van Nhi - Chairman of the Provincial Journalists Association, Editor-in-Chief of Quang Nam Newspaper delivered the opening speech at the forum. Photo: PHAN VINH

The forum also provides scientific and practical knowledge to support and advise press agencies, the Provincial Creative Startup Support Board, authorities, organizations and startup entities on startup communication.

Thereby building and developing effective startup communication channels, creating close coordination between communication subjects. Improving professionalism in startup communication activities to best promote resources serving startup communication work, avoiding waste.

[ VIDEO ] - Prof. Dr. Dinh Xuan Dung - Director of the Institute of Entrepreneurship Research shared at the forum:

In addition, raise awareness and knowledge for press agencies and journalists in propaganda work about the startup movement and startup activities in Quang Nam.

Prof. Dr. Dinh Xuan Dung and Dr. Dinh Viet Hoa also discussed and shared contents about press issues on the front of developing high-quality human resources and press with the national startup movement.

Dr. Dinh Viet Hoa - Chairman of the National Startup Association believes that the press needs to be more active in startup communication work. Photo: PHAN VINH

According to Dr. Dinh Viet Hoa, journalists, reporters, and people working in the media need to have a more correct view in the process of approaching and communicating about the topic of startups. Because in this period, startups are no longer a movement, no longer a spirit but have become a cause.

The value that startup projects bring to society is increasingly clear, such as job creation, income increase, and contribution to improving economic indicators. Therefore, journalists and reporters need to be more active in communicating about startups, as well as contributing to the common cause of the whole country.

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