WHAT IS OUTSOURCED MARKETING?

Outsourced marketing department (also known as outsource marketing) is a model that provides marketing services to businesses that want to promote products and services and increase brand awareness. Instead of building their own marketing department with full staff and facilities, businesses will hire a team of marketing experts to undertake all or part of the marketing work.

Outsourcing marketing units often provide services such as building marketing strategies, building brands, designing websites, running Facebook, Youtube, Tiktok ads, taking care of fanpage management, SEO, SEM, and measuring and analyzing effectiveness.

WHY SHOULD YOU OUTSOURCE MARKETING INSTEAD OF BUILDING YOUR OWN INTERNAL SYSTEM?

Marketing plays a key role in attracting customers, increasing revenue and affirming brand position. However, not all businesses have enough resources, time and expertise to build a complete internal marketing system. From the perspective of Marketing Expert Vo Tuan Hai, CEO of Super Speed ​​Advertising, a brand of Super Speed ​​Marketing, outsourcing marketing is a smart and comprehensive solution.

The cost of outsourcing marketing for a project is usually lower than building an internal marketing department. Specifically, the average cost for a marketing staff ranges from 10 - 20 million/month. That does not include other costs such as recruitment, training, and facilities.

Agencies have a team of professional, experienced and knowledgeable staff. Therefore, marketing campaigns will be implemented more effectively, suitable for the market context when accessing the latest marketing technologies and methods.

Outsourced marketing companies provide a wide range of services, from branding to implementing multi-channel marketing campaigns. Therefore, depending on the needs and budget, businesses can outsource all marketing activities or just outsource specific services such as SEO, SEM, Content Marketing, etc.

The outsourced marketing team will look at the business from an objective perspective, providing new and creative ideas. In addition, if the current marketing strategy is not effective, the business can easily change service providers.

Businesses can free up resources and focus more on core activities such as research and development of new products, market expansion, etc. when using outsourced marketing services.

7 CRITERIA FOR CHOOSING A GOOD OUTSOURCING MARKETING DEPARTMENT

Outsourcing marketing services bring many benefits to businesses. However, not all units are of good quality. So how to choose a good outsourcing marketing department? What is the experience of choosing an outsourcing marketing department from Marketing Experts ?

Priority Business Long-standing reputable units in the marketing field, have successfully implemented many projects for businesses. At the same time, objectively evaluate the quality of service through comments from old customers, awards, and certificates that the outsourced marketing department has achieved.

Choose an agency that has expertise and deep experience in your business. Additionally, meet the staff directly to evaluate the work attitude, communication skills and cooperation spirit of the outsourced marketing department. This will help the cooperation to be more effective and smooth.

To ensure a smooth marketing campaign, businesses should choose an outsourcing agency with a professional and transparent working process. At the same time, prioritize units that make clear and specific commitments to the results achieved and have a warranty policy for the services provided.

Comparing the service costs of different outsourcing departments will help businesses choose an agency that fits their budget. However, it should be noted that low price is not the deciding factor, what matters is the efficiency and value it brings to the business. Before cooperating, businesses should agree on related costs to avoid unexpected costs.

CONCLUDE

In today's competitive business environment, optimizing operational efficiency and saving costs is a common problem for all businesses. Marketing outsourcing services are a flexible and effective solution that helps businesses access professional marketing services without having to invest too many resources.

CONTACT INFORMATION

Marketing Expert VO TUAN HAI

● Address : 836/10, HL2, Binh Tri Dong A, Binh Tan, Ho Chi Minh 700000

● Phone number: 0987 087 034

● Email: [email protected]

● Website: https://chuyengiamarketing.com/