DNSE's 18th Anniversary - When Technology Redefines the Investment Experience

Pursuing the mission of “Simplifying investment for Vietnamese people”, over the past 5 years, DNSE has focused all its efforts on applying technology to optimize each user experience. This philosophy is clearly demonstrated in the digital securities products that DNSE develops, where technology becomes the foundation for all innovations in investment.

With that strategy, DNSE has built a comprehensive digital financial ecosystem, with a series of pioneering technology products highly appreciated by the market, while helping the company become one of the most impressive growing enterprises in the Vietnamese stock market in the period 2020-2025.

Margin Deal - “Technical key” opens the era of flexible investment

One of DNSE's most prominent technological features is Margin Deal - the first transaction-based margin lending and management system in Vietnam. Unlike the traditional margin model, DNSE allows for the separation of each transaction, the proactive selection of borrowing rates, and risk control.

According to Ms. Nguyen Ngoc Linh - CEO of DNSE, DNSE is currently the only securities company in the market that manages risks for each individual transaction. This management method brings outstanding efficiency, especially in helping investors limit risks and flexibly respond to all market conditions.

DNSE's Margin Deal management and lending system has outstanding risk management advantages.

With Margin Deal, investors can easily track the actual profit/loss on each stock code, including taxes and fees. At the same time, when the market fluctuates, the system only processes the margin in the violating positions, avoiding the phenomenon of cross-collateralization (force sell) for other good stocks.

Since its launch, the flexible operation of the Margin Deal system has also contributed to the strong growth of DNSE's margin debt. At the end of the third quarter, DNSE's loan balance reached a record of VND 5,750 billion. In the future, Margin Deal is considered the "technical key" - the foundation for DNSE to be ready to enter the era of intraday trading, where speed and initiative are the decisive factors.

Artificial Intelligence - A Strategic Move in Personalizing Investments

DNSE is also a pioneering securities company in applying artificial intelligence (AI) to investment products. The virtual securities assistant Ensa in the form of a chatbot is a feature that DNSE has painstakingly built, helping users analyze market data, synthesize news, and receive trading suggestions that suit their personal risk appetite, thereby saving time and reducing emotional factors compared to traditional brokers, thanks to objective information and continuously updated data.

Recently, DNSE launched the AI Order feature, which uses algorithms to automatically split orders into smaller orders, optimize average prices and order matching, reduce market impact and liquidity risk. This is a "revolutionary" step for institutional investors or high-volume traders.

DNSE's AI order is a "revolutionary" step forward to optimize price and order matching, especially for institutional investors or high volume transactions.

Through AI applications, DNSE has deepened personalization and investment automation, making technology a true companion of Vietnamese investors.

Accelerating in the derivatives segment and open connectivity ecosystem

In the derivatives sector, DNSE owns a stable platform that enables fast and speedy transactions, while integrating automatic trading features such as setting take profit, stop loss or real-time profit and loss warnings. Customers can trade directly on a basic account without having to switch sub-accounts. At the same time, the management model for each transaction (by deal) is also applied to derivative products, helping customers manage risks better.

DNSE's derivative products have the advantage of fast, stable transactions and superior automatic features.

Thanks to these "small but powerful" improvements, DNSE has quickly risen to the Top 2 position in the HNX derivatives market share after only 2 years of joining the derivatives market, currently holding 24% market share and has many prospects to continue expanding this business segment.

At the same time, DNSE also expanded API connections with leading platforms such as Zalopay, TradingView..., allowing investors to take advantage of the power of "one-touch" technology to access information and trade securities right on the familiar platforms they use. This Open API strategy with a completely open platform proactively built and pioneered by DNSE has brought DNSE a breakthrough in customer numbers in recent times. DNSE has continuously led in market share of newly opened securities accounts, and currently has 1.3 million accounts, accounting for 12% of the total number of accounts in the market.

These marks not only affirm DNSE's ability to continuously innovate, but also demonstrate a strong vision and dedication to making investment easier and more convenient, reaching many Vietnamese people. The common point in the products that DNSE develops is the ability to solve the real needs of investors, the effort to innovate, and simplify in every operation.

Marking its 18th anniversary, DNSE has completed a comprehensive digital securities ecosystem, combining modern technology and a minimalist investment experience. This will be a solid foundation for DNSE to continue to break through, leading the wave when the Vietnamese market upgrades, with the entry of a new generation of potential investors.

On the occasion of its birthday, DNSE is launching a “Candle Blowing and Gift Giving” program until October 31, 2025 for customers trading on the Entrade X by DNSE platform. Investors participating in trading in the fundamental, derivative, margin sectors, etc. will receive a “candle blowing” turn to participate in the minigame and have the opportunity to receive many valuable gifts.

Details here: https://s.dnse.vn/sinhnhatdnse18t

Source: https://baodautu.vn/tuoi-18-cua-dnse---khi-cong-nghe-dinh-nghia-lai-trai-nghiem-dau-tu-d424803.html