Opportunity for Dong Thap's specialty products to reach far

Updated date: 10/08/2024 04:50:35

DTO - To help businesses promote their products, recently, the Department of Industry and Trade of Dong Thap supported typical specialty products, typical rural industrial products, and OCOP products of Dong Thap province to participate in the Conference connecting supply and demand between Ho Chi Minh City and provinces and cities in 2024. This program contributes to helping the province's products expand their consumption markets and aim to build brands.

Ho Chi Minh City customers are interested in the booth introducing specialties of Dong Thap province at the Conference connecting supply and demand between Ho Chi Minh City and provinces and cities in 2024.

Multiple connection activities

To enhance the value of typical products, from the beginning of the year, Dong Thap Department of Industry and Trade has developed a plan to implement a series of events in the program to connect supply and demand between Ho Chi Minh City and provinces and cities in 2024. This is considered an opportunity to form a contact channel between the government, enterprises of provinces and cities with the Ho Chi Minh City market, supplying and distributing to consumers. In addition, the program helps connect and support market development for OCOP products, typical rural industrial products, and advantageous products of the province; promote e-commerce, connect online supply and demand, support enterprises, production and business units in the province to access and build online sales channels through social networking platforms, e-commerce platforms, etc.

Bringing essential oil products with the typical flavor of Dong Thap to the event, Ms. Doan Ngoc Minh Thuy - Director of Huong Dong Thap Essential Oil Trading and Production Company Limited (An Thanh Ward, Hong Ngu City), shared: “When participating in the program, many customers are interested in the company's products. The supply and demand of goods through this event is a positive measure, creating favorable conditions for farmers to consume products. Also at this event, producers understand more about the needs and tastes of consumers from the advice of product purchasing contacts. I hope that central units will organize more events connecting supply and demand of goods to bring practical benefits to businesses like me, opening up opportunities for more stable product consumption".

Mr. Truong Thanh Hoai - Deputy Minister of Industry and Trade , said: “Implementing the Prime Minister's direction on stimulating domestic consumption, in recent times, the industry and trade sector has actively connected to circulate and exchange domestic goods; removing difficulties for businesses. In particular, the conference connecting supply and demand between Ho Chi Minh City and provinces and cities in 2024 has great significance for the economic development of the city and provinces and cities nationwide to ensure the socio-economic development goals in 2024; at the same time, implementing the task of supplying essential goods, stabilizing the market during the upcoming Lunar New Year, and perfecting domestic production".

Huong Dong Thap Essential Oil Trading and Production Company Limited introduces products to customers in Ho Chi Minh City

Market expansion opportunities

After 12 years of organization, the Conference connecting supply and demand between Ho Chi Minh City and provinces and cities in 2024 has the largest scale ever with 700 booths of more than 2,000 enterprises from 45 provinces and cities across the country with many rich, practical and in-depth activities. In particular, direct B2B connection activities; searching for sources of goods from wholesale markets; 13 leading retail groups in Vietnam, 4 e-commerce platforms; along with online connection activities on e-commerce platforms and display spaces, exhibitions, introduction of products, services, and unique cuisines of 6 regions across the country, bringing practical cooperation opportunities and interesting shopping experiences for consumers.

To meet the needs and expectations of the business community, online connection activities with the theme "Mega Live Vietnamese goods - Typical OCOP products" were organized with 19 large-scale livestream sessions, 2 "Regional specialties" campaigns on e-commerce platforms, specialized e-commerce connection sessions, online sales skills training activities; display space, exhibition, introduction of products, services, and unique cuisine of 6 regions across the country...

Participating in the Conference on connecting supply and demand between Ho Chi Minh City and provinces and cities in 2024, Dong Thap province has 30 units including enterprises, cooperatives, production and business establishments, with more than 80 products participating in the exhibition connecting with OCOP products, specialty products, and characteristics of Dong Thap province. Thereby, the province's booth attracted and welcomed more than 2,000 visitors to visit, try and buy products. In addition, the province's units also exchanged memorandums with more than 20 partners interested in learning and exchanging information.

In addition, through direct B2B connection activities, Dong Thap units have agreed to memorandums of understanding and signed consumption contracts with 5 agents and distributors. Regarding online connection activities, enterprises and cooperatives of the province have learned more e-commerce business skills; ways to build and develop products through e-commerce platforms; at the same time, helping enterprises and cooperatives practice direct sales operations, build videos to promote product brands... helping to increase opportunities for trade connection and boost product consumption...

Mr. Nguyen Van Luan - Deputy Director of Dong Thap Department of Industry and Trade, said: "In the coming time, Dong Thap Department of Industry and Trade will coordinate with Ho Chi Minh City Department of Industry and Trade to continue implementing the Trade Cooperation Program between Ho Chi Minh City and provinces and cities for the period 2021 - 2025. Along with that, deploy the program "Responsible Green Tick" to the subjects to orient the production of safe and sustainable food when participating in retail distribution systems in Ho Chi Minh City; coordinate with sectors and localities to urge and support enterprises and production facilities to inform market demand, improve equipment and machinery, be proactive in transparency of product origin, improve product quality, improve packaging designs, labels to suit market demand, consumer tastes and promote brands and trademarks; deploy solutions to support enterprises and business households to develop business through e-commerce, operate online sales channels through platforms social networking platforms, e-commerce platforms; support production and business units of OCOP products, typical rural industrial products, specialty products, and characteristics in searching for and expanding the system of goods distribution agents...”.

Mr. Vo Van Hoan - Vice Chairman of Ho Chi Minh City People's Committee, said: "The development of Ho Chi Minh City is always closely linked to the development of other localities. In particular, building a supply chain from farming, growing, harvesting, storing, preliminary processing, processing, production... to consumption is one of the key tasks of Ho Chi Minh City through supply and demand connection activities. Supply and demand connection does not stop at connecting buyers and sellers but must be a connection to enhance responsibility. The responsibility is not only of suppliers in ensuring product quality but also of retailers in orienting and supporting production; the responsibility of consumers in monitoring and the responsibility of the industry and trade sector, the agricultural sector in building a safe and sustainable supply chain...".

Mr. Truong Thanh Hoai - Deputy Minister of Industry and Trade said that, in order to promote the achieved results and overcome existing limitations, the People's Committees of provinces and cities, the Department of Industry and Trade of localities and enterprises need to strengthen the implementation of solutions, promote the development and improve the quality of Vietnamese goods; promote e-commerce, connect supply and demand; focus on supporting the consumption of key products, products voted for gold brands, OCOP, specialty agricultural products... that meet safety standards, have traceability, build a green supply chain. Along with that, focus on coordinating the inspection of goods quality to ensure the criteria set by the program; closely combine the implementation of connecting supply and demand with the market stabilization program to create a source of goods at reasonable prices to supply the market...".

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Source: https://baodongthap.vn/kinh-te/co-hoi-cho-san-pham-dac-trung-dong-thap-vuon-xa-126121.aspx