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CRIIO - a new bridge bringing Vietnamese music to the world

On May 10, singer Dinh Bao (former member of the band AC&M) officially introduced a global music distribution platform called CRIIO. Through the newly founded platform, the male singer hopes to create more bridges to bring more Vietnamese music works to the international market.

Báo Sài Gòn Giải phóngBáo Sài Gòn Giải phóng10/05/2025

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Dinh Bao introduces CRIIO music distribution platform

According to singer Dinh Bao, CRIIO is designed as a comprehensive ecosystem to help artists create, release, publish and manage music copyrights in the digital age. Through accounts in this ecosystem, artists can control their entire musical journey, from production, distribution to revenue management and intellectual property protection.

CRIIO has many outstanding features, including: releasing music to more than 100 global platforms such as Spotify, Apple Music, Amazon Music, Tidal...; publishing electronic sheet music, managing all types of music copyrights such as copy rights, performance rights, video synchronization rights, derivative rights... Along with that, CRIIO is linked with more than 180 organizations protecting intellectual property rights, copyrights and related rights globally; tracking revenue and distributing copyrights transparently and automatically; supporting international music marketing strategies, increasing audience reach; providing financial solutions and stable income for artists...

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The Vietnamese music market with many prominent artists is considered to have international potential.

Dinh Bao believes that Vietnamese music has enough potential to release products in the international market, especially for young artists who are developing well in the domestic market. A direction like CRIIO's is completely capable of supporting artists.

“Over the years, in addition to focusing on improving my musical expertise, I have focused on researching techniques and technology. I believe that these factors are extremely important in creating the success of an artist today. The CRIIO project has been nurtured for a long time, since I realized that the digital music market appeared in Vietnam. Therefore, when AC&M was still operating stably, I focused on learning more about music and understanding the international market mechanism. The release of Vietnamese music internationally has received attention in recent years. This platform has the advantage of connecting many units, helping artists release simultaneously on many platforms, proactively choosing the desired market,” Dinh Bao shared.

Source: https://www.sggp.org.vn/criio-cau-noi-moi-dua-nhac-viet-ra-the-gioi-post794679.html


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