DOJI launches 24K gold charm collection to celebrate Mother's Day

Mother's Day is a special occasion for children to express their gratitude to their parents, who have raised, educated and loved them unconditionally. On this meaningful occasion, a delicate gift that is both beautiful in form and meaningful is a way for children to say: "I love you, Mom" ​​with all their heart.

This year, DOJI launched a collection of 24K gold charm bracelets called "Connecting Love" that connects mother and child in the most delicate and sacred way. With single and double charm bracelet designs for mother and child, the collection is intended to become a symbol of lasting, unchanging and timeless love.

The designs carry a gentle beauty, full of emotion.

Inspired by the image of a gentle, tolerant mother who is always the most peaceful place in the heart of every child, the gold charm in the collection brings together meaningful symbols: from the image of a rose - the flower of love, gentleness and nobility - to the heart symbol that evokes endless love...

In addition, each charm bracelet has 2 details: a large charm and a small hanging charm, symbolizing the image of a mother always with her child on every journey. Customers can request to engrave names, wishes or meaningful symbols on the small charm to create unique impressions.

Couple charms are like the ever-present care of a child for his mother.

Like a delicate "connecting thread", the double charm bracelet is designed exclusively for mother and child as a testament to the sacred and inseparable bond. One for the mother to wear, one for the child to keep, each detail on the charm is meticulously carved, conveying respect for the sacred bond between mother and child, at the same time a gentle message, a hug from heart to heart.

"When I was little, I used to think my mother was a 'superwoman' - never tired or sad. When I grew up, I realized that she also sacrificed her dreams to give us a full life. When I chose a DOJI charm bracelet, I asked her to engrave 'I love you, Mom'. She was speechless when she opened the box, just gently held my hand and smiled. That was a moment I will never forget," shared Mr. Minh Khoi ( Hanoi ).

Thao Nhi (HCMC) also expressed: "I work far from home, and can only come home a few times a year. Giving my mother a pair of charm bracelets - one for her, one for me - is like a promise: No matter where we are, we will always be together."

Special privileges from DOJI and Diamond World on Mother's Day 2025.

In addition to a series of meaningful products celebrating Mother's Day, DOJI and Diamond World offer special promotions to support customers in their journey of choosing gifts for their mothers.

From May 7 to May 31, when purchasing 24K gold charm bracelets from the "Connecting Love" collection and other 24K gold jewelry products (per item), customers will enjoy a 5% discount. Customers also have the opportunity to receive a luxury car worth up to 1 billion VND when purchasing selected diamonds; or a discount of up to 15% and an additional 14K gold jewelry worth up to 3 million VND when purchasing jewelry.

The 18K and 14K gold jewelry catalog with colored stones, pearls, or Kim Bao Phuc gold gifts are also discounted up to 30% for customers to choose gifts for their mothers.

See more information at:

DOJI Jewelry

Hotline: 1800 1168

Website: https://trangsuc.doji.vn

Facebook: https://www.facebook.com/doji.trangsuc

Diamond World

Hotline: 1800 9298

Website: https://thegioikimcuong.vn/

Facebook: https://www.facebook.com/thegioikimcuong

Source: https://dantri.com.vn/kinh-doanh/doji-ra-mat-bo-suu-tap-charm-vang-24k-mung-ngay-cua-me-20250509141914822.htm