Promoting digital transformation to elevate Vietnamese food brands

(HTV) - The Trade Promotion Agency - Ministry of Industry and Trade coordinated with units to organize the International Conference "Vietnam Food Brand 2025", to promote cooperation and application of digital technology in food industry development.

Speakers shared experiences and solutions to improve capacity at the conference.

The conference aims to connect management agencies, experts, industry associations and businesses, sharing experiences and solutions to improve competitiveness, value and reputation for Vietnamese food brands.

The conference gathered many experts from both home and abroad.

Speakers presented trends in applying Big Data, artificial intelligence (AI), customer behavior analysis and digital marketing to help businesses effectively utilize B2B e-commerce platforms in export.

The event contributes to spreading the message of the Vietnam National Brand Program, aiming at three core values: "Quality - Innovation - Pioneering capacity."

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Source: https://htv.com.vn/day-manh-chuyen-doi-so-de-nang-tam-thuong-hieu-thuc-pham-viet-222251113094759468.htm