Why social network X blocks users from searching for the keyword 'Taylor Swift'

Searching for the keyword "Taylor Swift" on January 28 on social media platform X - formerly known as Twitter - resulted in the message: "An error occurred. Try reloading."

“This is a temporary action and is being taken out of an abundance of caution as we are prioritising safety in this matter,” said Joe Benarroch, head of business operations at X.

Taylor Swift with fans

Taylor Swift has been named Time magazine's "Person of the Year" in 2023 after embarking on her record-breaking global tour The Eras Tour , becoming the world's most-streamed music artist.

White House press secretary Karine Jean-Pierre called the fake images "alarming" on January 26 and said social media companies have a responsibility to prevent the spread of such misinformation.

Jean-Pierre said at a press conference that lax enforcement against false images, which can be generated by artificial intelligence (AI), disproportionately affects women.

Taylor Swift Named Time Magazine's "Person of the Year" in 2023

According to The New York Times , a fake pornographic image of Taylor Swift shared on X was viewed 47 million times before being removed.

Since acquiring Twitter in 2022, billionaire Elon Musk has been criticized for controversial posts and has subsequently attempted to overhaul the platform's content moderation policies. Many advertisers on the platform have pulled out of their contracts for fear of appearing next to harmful posts.

Ben Colman, CEO of Reality Defender (a cybersecurity company), confirmed that 90% of fake photos like the one of Taylor Swift are created using AI.

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