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Launching national tourism data platform

The national tourism data platform Visit Vietnam, jointly deployed by the Vietnam National Administration of Tourism, the National Data Association (NDA) and strategic partners, is expected to become a big boost for the digital transformation of the tourism industry.

Báo Thanh niênBáo Thanh niên15/08/2025

On August 15, at the workshop "Tourism data in digital economic development", the Vietnam National Administration of Tourism, the National Data Association (NDA) and Sun Group Corporation announced a national tourism data platform called Visit Vietnam.

Ra mắt nền tảng dữ liệu du lịch quốc gia - Ảnh 1.

Mr. Nguyen Trung Khanh, Director of the National Tourism Administration, affirmed that the development roadmap of Visit Vietnam is clearly planned.

PHOTO: NH

This is an integrated system of information, destination reviews and travel service booking tools, expected to become a strategic step in the digitalization process of Vietnam's tourism industry.

Vietnam National Administration of Tourism, NDA and strategic partners such as Sun Group, Visa, Mastercard, Trip.com… have signed a memorandum of understanding to cooperate in developing Visit Vietnam. The platform plays the role of a data connection center between management agencies, businesses and tourists, forming a transparent, smart and safe tourism ecosystem.

Data on the platform will be contributed by management agencies, the business community and tourists themselves.

Visit Vietnam applies many advanced technologies such as AI Travel Assistant virtual travel assistant to support planning and automatic service booking; NDAchain.vn platform for decentralized authentication; security with Blockchain and Tokenization technology. The system fully integrates transportation, accommodation, culinary services, loyalty programs, etc., ensuring the highest level of reliability and information security.

Ra mắt nền tảng dữ liệu du lịch quốc gia - Ảnh 2.

National Data Association grants memorandum of cooperation to Sun Group

PHOTO: NH

Major Dao Duc Trieu, General Secretary of NDA, emphasized: "This is an important step to form a public-private tourism data ecosystem, connecting multiple data sources, serving three goals at the same time: management, business and improving tourist experience".

Mr. Nguyen Trung Khanh, Director of the National Tourism Administration, said that by 2025, the tourism industry is tasked with welcoming 25 million international visitors and 150 million domestic visitors, contributing to GDP growth of 8.3 - 8.5%. Applying technology and digital transformation is the key solution to maintain growth momentum, improve service quality and competitiveness of Vietnamese destinations.

Mr. Khanh informed that the development roadmap of Visit Vietnam is clearly planned. Accordingly, in October, the National Data Platform and Tourism Dashboard version 1.0 for the Government will be launched; in the second quarter of 2026, it will be opened to the public with a blockchain-based authentication rating system and a trip planning tool.

Notably, by APEC 2027, the platform will integrate direct service booking, AI-powered itinerary suggestions, and provide data as a service (DaaS) for businesses.

Visit Vietnam's long-term vision is to become a comprehensive tourism "super app", bringing Vietnamese tourism to the international level.


Source: https://thanhnien.vn/ra-mat-nen-tang-du-lieu-du-lich-quoc-gia-185250815144538808.htm


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