Soobin will bring the CSR campaign "Xam to school" across 3 regions

“The younger generation of artists should strive to continue to preserve, create, and spread more traditional music materials and genres to the public. The CSR campaign “Xam den truong” is a meaningful activity within this spreading plan of me and my colleagues,” Soobin shared.

Soobin released MV "Muc Ha Vo Nhan", CSR campaign "Xam Den Truong"

On the evening of November 10, Soobin released the MV Muc ha v vo n nhan and information about Soobin Live Concert: All-rounder the final in Ho Chi Minh City.

After Trong cồm , the MV Muc ha v vo n nhan is a breakthrough step of Soobin. He combines Vietnamese Xam material with modern music , creating a mix that is both rich in national identity and in tune with the contemporary rhythm .

Previously, the song created a fever at Soobin Live Concert: All-rounder Day 1 and 2 in Hanoi . The performance received millions of views when Soobin collaborated with his father, People's Artist Huynh Tu, to bring an impressive melody, honoring culture and national identity.

The MV " Muc ha v vo n nhan " tells a humorous story about two boys pretending to be fortune tellers to tease village girls, but in the end the whole village teaches them a metaphorical lesson for the message "Everyone, be good". The MV recreates the rustic, humorous, and modern scenery of a Northern village in every frame.

People's Artist Huynh Tu and rapper Binz appear in Soobin's MV

MV recreates the scenery of the Northern countryside

During the MV launch, Soobin and music director SlimV, stage director Dinh Ha Uyen Thu informed that Soobin Live Concert: All-rounder the final will be held in Ho Chi Minh City on November 29.

In addition, Soobin and SS Label announced the community campaign “Xam Den Truong”. This is a CSR project aiming to bring traditional music closer to the young generation, through teaching workshops, exchanges and experiences of Xam at 3 schools in the North - Central - South.

The project is chaired by Soobin as an ambassador, spreading love for folk music, contributing to preserving and renewing Vietnamese cultural values.

TIEU TAN

Source: https://www.sggp.org.vn/soobin-se-mang-chien-dich-csr-xam-den-truong-di-khap-3-mien-post822816.html