Processed foods - "assistants" for "time-starved" housewives

(Baothanhhoa.vn) - While each family's time is increasingly limited, home-cooked meals are still an indispensable link of love. However, not everyone has enough time to go shopping and cook properly. Therefore, processed foods (TPCBS) are increasingly becoming a powerful "assistant", bringing convenience, speed while still maintaining traditional flavors.

Customers choose prepared foods at ITCFOOD store.

TPCBS is now available in supermarkets, convenience stores, small restaurants and family businesses. Many establishments also take advantage of social networks to introduce and deliver to their doorsteps, helping consumers easily choose the right dishes. With just a few steps, customers can receive a full meal, from soup to hot pot sets, even a feast. This convenience has met the nutritional needs of today's families.

Although it has only recently appeared, Hien Nhuan Kitchen (Hien Nhuan Production and Trading Company Limited, Dong Huong wholesale market area) has quickly gained the trust of consumers thanks to its rich and diverse menu that retains the flavor of the homeland. Dishes such as stuffed tofu, braised frog with banana and bean curd, braised grass carp with galangal... are all carefully prepared, neatly packed in trays, affordable prices, suitable for both daily meals and holiday trays. Especially, on full moon or festival occasions, Hien Nhuan Kitchen also adds grilled sticky rice cakes, chicken hotpot with perilla leaves, mixed hotpot... to meet the diverse needs of diners. With flexible sales via website, zalo and home delivery service, customers not only save time but also feel secure about the quality of their meals.

Ms. Tong Thu Hien, Director of Hien Nhuan Production and Trading Company Limited, shared: “Many customers are currently busy, coming home late from work so they don’t have much time to prepare and cook. Therefore, we always try to prepare a rich menu, from rustic dishes such as braised fish, braised meat to sophisticated dishes for parties, weddings and holidays. All dishes are pre-prepared, neatly packaged and pay special attention to safety factors, using ingredients with clear origins so that consumers can trust when choosing.”

Similarly, at Huy Cua seafood store, Cam Ba Thuoc street (Hac Thanh ward) is also chosen by many families when they want to change the taste with braised dishes, hot pot and fish salad. From eel, frog, catfish, mother fish to elaborate dishes such as braised whole baba... all are carefully prepared, with fresh dipping vegetables. In addition, there are many rich hot pot sets, serving from 4 to 6 people at reasonable prices, ranging from 350,000 to 800,000 VND/pot. The plus point is the free home delivery service within the city, helping customers save time and enjoy hot meals right at home.

No less attractive, HC Farm - Natural Food & Regional Specialties (Hac Thanh Street) has also gradually affirmed its reputation. In addition to providing fresh meat, fish, and poultry, HC Farm also prepares many familiar dishes such as braised pork, braised loach eggs, braised mackerel with rice... Besides, there are dishes such as catfish soup with vermicelli, boiled fried chicken or fake dog leg, making the menu more diverse. The diversity from main dishes to side dishes, even traditional banh chung or pizza, banh bot loc, banh la rang bua... has brought convenient and nutritious choices to many families.

Variety of clean, ready-made food at Hien Nhuan Kitchen.

In addition to the above kitchens, looking more broadly, the strong development of establishments in Hac Thanh ward, such as: Trinh Van clean food (Le Lai street), Ong Vang (Chu Van An street), Bill Green (Nguyen Duy Hieu street), Dong Thang seafood (Ba Trieu street), Quynh Anh SeaFood, ITCFOOD (Tran Xuan Soan street)... shows that TPCBS is no longer simply a "firefighting" solution but has become a regular habit of many families. With the advantages of being quick, diverse, rich in traditional flavors and delivered to your door, this type has helped reduce the burden of cooking while still maintaining a cozy family meal.

In particular, as consumer demand is increasingly changing, suppliers are constantly renewing their menus, aiming to suit many ages and circumstances. Thanks to that, from simple daily meals to holiday feasts, consumers can rest assured to order and enjoy familiar flavors right at home. This spread not only reflects new consumer trends but also shows that TPCBS is gradually becoming an integral part of urban life.

In fact, many families have found this service convenient. Ms. Nguyen Thi Lan, Tong Duy Tan Street, Hac Thanh Ward, shared: "I usually come home late from work, and sometimes I don't have time to cook. Ordering a hot pot or a few boxes of braised fish or braised meat will give the whole family a full meal. The price difference compared to going to the market to cook for themselves is not much, and it is less tiring." This is also the common sentiment of many modern women who have to take care of social work and still want to maintain the home-cooked meal routine.

Mr. Le Van Hoang, Dong Son urban area, Dong Quang ward also said: "My family really likes grilled catfish. Every time I gather with friends, I just need to order a few trays of grilled fish with vegetables and vermicelli to have a small party at home, fast and delicious, no need to go to a restaurant". Through these shares, it can be seen that TPCBS not only saves time, but also brings connection, making each meal a memorable moment for the whole family and friends.

In the hustle and bustle of life, when every day revolves around work and study, being able to order a hot, nutritious meal delivered to your door has become a reliable solution for many families. Instead of rushing to prepare everything from shopping, pre-processing to cooking, housewives can easily choose pre-prepared dishes, saving effort and maintaining the habit of gathering around the dining table. Not only is it convenient, this type also contributes to maintaining the traditional value of family meals, which is a beautiful feature of Vietnamese culture.

Article and photos: Tran Hang

Source: https://baothanhhoa.vn/thuc-pham-che-bien-san-nbsp-tro-thu-cho-nguoi-noi-tro-thieu-thoi-gian-261042.htm