In recent years, the development of science and digital technology has gradually changed the behavior of readers and audiences, so each press agency needs to change to avoid being left behind. Digital transformation is something that needs to be done immediately, in which many press agencies have focused on modern journalism skills, using social networks, technology, developing data journalism, press graphics, etc.
At Hai Duong Newspaper, over the years, the way of making and working has also changed towards multimedia. Along with the application of information technology in the management and operation of the editorial office, Hai Duong Newspaper has promoted the development of electronic newspapers towards multimedia. If in the past, information on electronic newspapers was mainly presented in the form of text, photos, and videos, now there are many new forms such as audio, graphics, and multimedia press works (emagazine).
Hai Duong Newspaper reporter live stream at walking street, Bach Dang night market (Hai Duong city).
In particular, by bringing the digital audio file application (Podcast) to the electronic newspaper with the sections News, Current events, Life - Entertainment, Arts, Check in Hai Duong, Hai Duong Newspaper has had a new target audience of listeners. They can easily listen and enjoy the press products of Hai Duong Newspaper or listen while doing other work.
Similarly in Nam Dinh province, with the strong development of the internet and social networks, with the attention and direction of the Provincial Party Committee and Provincial People's Committee, many press agencies have invested in facilities and equipment to improve the quality of printed and electronic newspapers and content and broadcast programs.
At Nam Dinh Newspaper, the Editorial Board has always strived to transform and digitize the process of producing press products. Since 2022, the Newspaper has put into operation an electronic newsroom system, aiming for a paperless newsroom. Accordingly, news is transferred to the newsroom and processed through editing stages on the CMS system. It clearly displays the date and time reporters submit articles, the editorial content through each stage, the manuscript processing for each type of press such as Print Newspaper, Electronic Newspaper, TV news... ensuring clarity and transparency.
Journalist Tran Duc Long, Chairman of the Nam Dinh Provincial Journalists Association, said that this not only helps save human and material resources, but also clearly demonstrates the responsibility of each individual, each department, as well as the entire production line. In addition, each stage in the editorial and agency management process is also digitized, helping to direct, operate, and supervise more effectively. Digitalization in press management helps press agencies make full use of available resources, effectively monitoring the working processes of each reporter as well as the entire editorial office.
Nam Dinh Newspaper improves the quality of press photos, graphic design, and TV news editing on smartphones...
In addition, Nam Dinh Newspaper also strengthens the training and development of reporters and editors to meet the requirements in the digital transformation period, regularly organizes training courses or sends reporters and editors to participate in training courses organized by the Vietnam Journalists Association and the Ministry of Information and Communications such as training on building a multimedia newsroom model, converged newsroom, digital transformation, improving the quality of press photos, graphic design, and TV news editing on smartphones... Thanks to that, the Newspaper has many multi-talented reporters who are proficient in using equipment for different types of journalism.
Not afraid to learn, not afraid to change themselves, local Party press agencies have deeply recognized the trend and urgency of digital transformation in the field of journalism, thereby approaching and choosing to implement it at many stages, at many different levels.
The initial results have been quite positive, first of all in terms of testing the organization and operation of the "Converged Newsroom" and "Remote Newsroom" models, improving the quality and efficiency of management, operation, and organization of production processes, creating more and more high-quality press products, gradually approaching the requirements of digital transformation of newspapers and partially meeting the needs of the public.
However, journalist Nguyen The Vinh, Deputy Editor-in-Chief of Ha Nam Newspaper, Permanent Vice President of Ha Nam Provincial Journalists Association, said that in order for the digital transformation of local Party newspapers to be effective and sustainable, it is necessary to create a positive change in the awareness of the leadership and management staff and each reporter and technical staff. Digital transformation of the press is considered an urgent issue, a key task both in the short term and in the long term.
The Internet TV section of Ha Nam Electronic Newspaper has a lot of content that is constantly updated.
“Clearly determine the time to carry out the steps in the roadmap for digital transformation of the press to ensure that it is suitable for the current conditions of the unit and locality. It is possible to choose a roadmap, convert step by step; it is possible to choose a shortcut solution, create clear breakthroughs... as long as it ensures that the digital transformation process takes place effectively, in sync with the requirements of the tasks of innovation and reorganization of the apparatus. In addition, it is necessary to have appropriate and effective solutions to overcome financial difficulties, choose appropriate and effective training and development forms to improve the quality of the team" - journalist Nguyen The Vinh shared.
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