Why was Ho Ngoc Ha chosen by Gucci Italy?

Ho Ngoc Ha is the only Vietnamese female face participating in Gucci's "Friend of house"

Luxury fashion brand Gucci has just announced that Ho Ngoc Ha has officially become the brand's Friend of House. Friend of House is understood as "a close friend of the brand".

Already a fashion icon of Vietnam, the title Friend of House of the globally famous fashion brand once again helps Ho Ngoc Ha affirm her position.

Ho Ngoc Ha said she often reads many comments from fashion lovers that she only lacks one title, and now that has become true.

The singer is happy because after many years of working, in addition to music , she has built the image of an artist who is passionate and has a certain understanding of fashion. From there, she has been noticed and well-received by brands, including Gucci.

"With this official title, I feel very honored and proud. In a developing country like ours, to be chosen as a Friend of House, in addition to having influence in terms of name, when you wear a shirt, carry a bag... you have to make others want to own that item. That is a big responsibility for me. I hope to inspire fashion lovers, helping me to be more worthy of this title" - Ho Ngoc Ha shared.

Ho Ngoc Ha is a fashion icon of Vietnamese showbiz.

Ho Ngoc Ha is the first Vietnamese female artist and one of the few female artists in the world to be awarded the title "Friend of House" (close friend of the brand) by Gucci. When "wearing" this title, Ho Ngoc Ha's image will be further favored by Gucci and help her develop further. The female singer will be known by Gucci's senior leaders in important regions such as Italy, France...

She will have the opportunity to attend many important events, and the reception from the brand for her will also be more solemn.

Ho Ngoc Ha said that after 8 years of working hard on many collaborative projects, Gucci and she have this contract. The characters selected for Gucci's "Friend of the House" list must be researched and approved by the main headquarters in Italy.

Ho Ngoc Ha with Gucci's regional director

It can be seen that Ho Ngoc Ha is always the first choice for international fashion events, not only for Gucci but also for other high-end brands. However, Ho Ngoc Ha decided to stick with Gucci.

She said: "Many years ago, Gucci was one of the first brands to invite me to important shows in Italy, France... helping me broaden my horizons. No matter what stage of my career I am in, Gucci is always by my side, helping me strengthen my image. Because of the long-standing, close relationship and mutual respect between the two sides, I signed the contract."

Source: https://nld.com.vn/van-nghe/vi-sao-ho-ngoc-ha-duoc-gucci-lua-chon-20230921103349968.htm