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Let French wine 'tell' about a land... a historical story

On the afternoon of April 2, at the Grand Mercure Hotel (Hanoi), the French wine tasting program Tastin'France 2025 took place, with the participation of 35 French wine producers, along with many partners and businesses in Vietnam.

Báo Quốc TếBáo Quốc Tế03/04/2025

Đại sứ Pháp tại Việt Nam Olivier Brochet cho rằng khi nhập khẩu một chai rượu vang Pháp, chính là nhập khẩu cả một vùng đất, một câu chuyện lịch sử phía sau. (Ảnh: Ngọc Anh)
French Ambassador to Vietnam Olivier Brochet shared that when exporting a bottle of French wine, it means exporting an entire land and a historical story behind it. (Photo: Ngoc Anh)

Expressing his joy and expectations about the potential of the wine industry in Vietnam, French Ambassador to Vietnam Olivier Brochet emphasized that the presence of many distinguished guests at the event demonstrated consumers' confidence in the quality and high expertise of French producers. This also promises strong development of the Vietnamese market.

Sharing the cultural story behind each bottle of wine, Ambassador Olivier Brochet said that France is the traditional "cradle" of wine production and consumption, "when exporting a bottle of French wine, it is exporting an entire land, a historical story behind it".

Therefore, "enjoying French wine is not just drinking a beverage, but also a way to connect - friends and family gather together, share delicious flavors and strengthen bonds in a friendly space".

Khách tham dự có cơ hội nếm thử nhiều loại rượu nổi tiếng của Pháp. (Ảnh: Ngọc Anh)
Guests attending the Tastin'France 2025 event had the opportunity to taste many famous French wines. (Photo: Ngoc Anh)

Tastin'France 2025 is an opportunity for Vietnamese beverage industry professionals to experience a wide range of wines and spirits from prestigious French regions.

The program brings together 35 wine producers from the regions of Champagne, Burgundy, Loire Valley, Rhône Valley, Languedoc, Bordeaux, Alsace, Provence-Alpes-Côte d'Azur and Hauts-de-France...

The special thing is that most of the French wine producers participating in this program are not yet present in the Vietnamese market. Therefore, it can be said that this event is like an introduction, an important bridge, helping Vietnamese-French businesses establish a close cooperative relationship, thereby expanding distribution and bringing top quality wine products to Vietnamese consumers.

Ông Vincent Creton (giữa), CEO Công ty rượu vang Cave de Sancerre khẳng định rượu vang có thể trở thành một “cầu nối văn hoá” giữa Việt Nam và Pháp. (Ảnh: Ngọc Anh)
Mr. Vincent Creton (middle), CEO of Cave de Sancerre Wine Company, affirmed that wine can become a “cultural bridge” between Vietnam and France. (Photo: Ngoc Anh)

Assessing the current and future trends in wine consumption in Vietnam, Mr. Vincent Creton, CEO of Cave de Sancerre Company, said that this market increasingly values quality over quantity.

“I see that there is a lot of room for development in Vietnam, and many people love to enjoy French wine. Therefore, I am extremely honored to be here today,” Mr. Creton shared.

He is also particularly proud of French wine specialties, each sparkling glass of wine can also become a "cultural bridge" between friends, between two countries, contributing to strengthening cooperation in the food and beverage sector.

Bà Marina Duhau, Giám đốc xuất khẩu Công ty rượu vang Vignerons, chia sẻ về quy trình đặc biệt để làm ra rượu vang không cồn. (Ảnh: Ngọc Anh)
Ms. Marina Duhau, Export Director of Vignerons Wine Company, shares about the special process of making non-alcoholic wine. (Photo: Ngoc Anh)

In addition to the usual wines, Tastin'France 2025 also offers non-alcoholic wines from the producer Vignerons Autrement.

Ms. Marina Duhau, Export Director of Vignerons Autrement Company, introduced that to make this special wine, it needs to go through a very different process. "The wine is made through vacuum distillation and then boiled at a very high temperature to remove the alcohol, then a little sugar and flavoring is added to improve the flavor. This process all takes place at 6 degrees Celsius".

According to representatives from Vignerons Autrement, this product fits into the trend of alcohol-free and low-alcohol wines that are becoming increasingly popular worldwide. Today's younger generation, or those who want to reduce alcohol consumption for health reasons, and even pregnant women can enjoy wine.

The Tastin'France 2025 wine tasting program is implemented by Business France, the French government 's foreign trade support agency, which plays a role in promoting the export activities of French enterprises, as well as promoting and facilitating foreign investment in the country.

Sự kiện Tastin’France 2025 là dịp để các chuyên gia ngành đồ uống có cồn tại Việt Nam trải nghiệm nhiều loại rượu vang và rượu mạnh đến từ những vùng sản xuất danh tiếng của Pháp. (Ảnh: Ngọc Anh)
The Tastin'France 2025 event is an opportunity for beverage industry professionals in Vietnam to experience many wines from famous French production regions. (Photo: Ngoc Anh)

Source: https://baoquocte.vn/de-ruou-vang-phap-ke-ve-mot-vung-dat-mot-cau-chuyen-lich-su-309762.html


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