Ms. Pham Thi Huong, Deputy Head of Lang Son Geopark Management Department, Provincial Center for Investment, Trade and Tourism Promotion (XTĐT&TM) said: In the past time, we have coordinated with relevant units to strengthen tourism promotion activities in the Geopark area such as: diversifying forms of propaganda; organizing seminars to introduce destinations; participating in domestic and international Geopark promotion events, promoting linkages to attract resources to build and develop the UNESCO Lang Son Global Geopark partner network.
Accordingly, from 2024 to present, nearly 200 news and articles about Lang Son Geopark have been posted on the Lang Son Geopark website. Activities focus on creating video clips, tourism publications, news articles, and reports on central and local press and television agencies; in particular, Lang Son Geopark is also promoted in articles in Hegitage magazine (heritage magazine) serving tourists on Vietnam Airlines flights.
Along with that, the image of Lang Son Geopark is promoted at tourism events in the province such as: displaying and introducing the image of the Geopark within the framework of the Lang Son Peach Blossom Festival in 2024, 2025; displaying within the framework of the 11th Northeast Ethnic Culture, Sports and Tourism Festival; the Program of Linking Tourism Development between Ho Chi Minh City and the Northeast provinces in the period of 2024 - 2025... In addition, the Lang Son Geopark Management Department has promoted Lang Son Geopark at Greenfield School, Rung Co, Ecopark, Van Giang district, Hung Yen province; coordinating with Hanoi University of Mining and Geology to organize practical activities for students in the Lang Son Geopark area...
Particularly from 2024 to present, the Provincial Center for Trade Promotion and Tourism has signed an agreement with the Provincial Center for Continuing Education, Information Technology and Foreign Languages and Hanoi Vocational College of Tourism; partnership agreement with Vietnam Academy of Agriculture and a number of travel companies on training high-quality human resources and sending students to practice in Lang Son Geopark.
Dr. Nguyen Xuan Hai, Vietnam Academy of Agriculture, commented: Lang Son Geopark is recognized as bringing a strong international brand, creating opportunities to connect with a global network of tourism and research partners. Therefore, in early 2025, we signed a partnership agreement with the Provincial Center for Tourism and Trade Promotion to support consulting and organizing specialized training courses on tour guide skills, destination management and development of specific tourism products of the Geopark; as well as building a practical internship program at Lang Son Geopark...
Since 2024, the Center for Trade and Tourism Promotion has worked with the Australian Business Association in Vietnam to promote cooperation activities in trade, investment and tourism; at the same time, it has met and worked with members of the National Cave Society of the United States (NSS), the National Cave Society of France and Viet Nam Expeditions Company on promoting cooperation in developing cave exploration tourism at the UNESCO Lang Son Global Geopark. International partners have committed to supporting the province in developing unique tourism products. Accordingly, the Center for Trade and Tourism Promotion has coordinated with organizations to organize nearly 20 surveys, thereby forming geological trails, heritage roads of the UNESCO Lang Son Global Geopark, towards announcing geological tourism products at the Ceremony to receive the Certificate of recognition of the UNESCO Global Geopark title (to take place in November 2025).
Mr. Khong Hong Minh, Head of the Department of Culture, Science and Information of Huu Lung district, said: Thanks to the support of the Provincial Center for Trade Promotion and Tourism and consulting units, the district has initially formed a geological trail product called "Journey to the Heart of Lan Ty Lake" deep in Huu Lien special-use forest and exploited new caves such as Hang Nuoc (Yen Thinh) and Thung mountain (Yen Son) to include in experiential tourism routes.
Thanks to practical work, news about Lang Son Geopark is increasingly appearing with high frequency in the media. In mid-May 2025, if you type the phrase UNESCO Lang Son Global Geopark in Google search, it will return over 14 million results in just 0.25 seconds. In addition, articles and posts about Lang Son Geopark on websites, social networking sites Facebook, Zalo, YouTube have received the attention of readers with more than 100,000 visits, shares, and comments.
The active promotion and tourism promotion activities of Lang Son UNESCO Global Geopark not only contribute to raising awareness of heritage values in the community, attracting tourists but also create momentum for economic and social development and open up new opportunities to sustainably preserve the province's geological and cultural treasures.
Source: https://baolangson.vn/quang-ba-du-lich-vung-cong-vien-dia-chat-5047059.html
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