MU lost 10 million pounds because of World Cup 2026

Normally, MU will go on a tour right after the season, both to maintain fitness and to earn money. In the summer of 2025, the trip to Malaysia and Hong Kong will help them earn nearly 10 million pounds, a significant amount in the context of the team tightening the budget after missing out on a ticket to Europe.

However, with the tight schedule of the 2026 World Cup, this plan was forced to be canceled. They no longer have enough time to travel, train or recover.

An inside source admitted that this was a "real logistical nightmare", directly affecting the finances and strategy to reach global fans. For MU, the tours are an opportunity to promote their image, and a key source of revenue in the context that they lost about 100 million pounds due to not participating in European Cup, and Adidas deducted 10 million pounds alone under the terms of the shirt contract.

Faced with the risk of missing out on the US market as the World Cup consumes the attention of football fans, the club’s commercial department is considering alternative options. One possibility being considered is a shift to the Middle East, with its large fan base and huge sponsorship potential.

Initial talks have begun to see a mid-season friendly in Saudi Arabia, which could bring in significant cash, while the club is also considering a return to Asia in 2026, after three successive seasons touring the US under a £60m-a-year sponsorship deal with Snapdragon.

Although the financial calculations have made the Old Trafford backstage as tense as a bowstring, on the pitch, everything is gradually going in the right direction. MU stabilized after a shaky start with 4 unbeaten matches in the Premier League. With a flexible 3-4-3 system, Amorim is restoring some of the "Red Devils" identity.

Source: https://znews.vn/mu-mat-trang-10-trieu-bang-vi-world-cup-2026-post1600254.html