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Strengthening the role of film units after merger

DNO - The Ministry of Culture, Sports and Tourism has just sent an official dispatch to the People's Committees of provinces and centrally-run cities on enhancing the role of film units after the merger.

Báo Đà NẵngBáo Đà Nẵng14/07/2025

The first screening of the 3D Mapping film “Da Nang Story” on the evening of April 29. Photo: HA SAU
3D Mapping film screening “ Da Nang Story” in front of Da Nang Museum on the occasion of the 50th anniversary of the liberation of the South and national reunification. Photo: QT

According to the Ministry of Culture, Sports and Tourism, in recent years, mobile film screenings have affirmed their important role in improving the cultural and spiritual life of people, industrial zones, schools, armed forces units, especially in remote, border, island and ethnic minority areas.

In particular, in the context of rapidly developing social networks with a lot of bad and toxic information, affecting people's thinking, mobile film screening is an official media channel to propagate the Party's guidelines and policies, the State's policies and laws to the people.

The Ministry of Culture, Sports and Tourism recommends that localities recognize the importance of film distribution and screening centers, cultural and cinema centers, cultural and art centers, cultural centers, and theaters with the function of distributing and disseminating films (collectively referred to as film units) and consider these as important cultural institutions to meet the people's increasingly high demand for spiritual and cultural enjoyment, contributing to orienting correct cultural and aesthetic values, and fostering ideology, patriotism and personality of Vietnamese people.

From there, continue to allocate funding for film screening activities at cinema units and at the grassroots level (communes, wards, villages, hamlets, etc.), paying attention to improving the quality of human resources, technical equipment, and expanding the service target in the locality.

At the same time, it is recommended that localities continue to pay attention to maintaining, stabilizing and developing the existing film distribution and screening center model in the locality; maximize assigned functions and tasks, create favorable conditions for film units to effectively carry out political and professional tasks, and at the same time
gradually improve the quality of public services in the fields of culture and cinema.

In case of merging cinema units with other cultural institutions and public service units, the Ministry of Culture, Sports and Tourism recommends that localities keep the name "Cinema" or have a specialized department for cinema in the organizational structure of the new unit (cinema business, cinema or film dissemination...) to ensure professional specificity, facilitate state management, and organize film distribution and dissemination activities in the locality.

Source: https://baodanang.vn/tang-cuong-phat-huy-vai-tro-cua-cac-don-vi-dien-anh-sau-sap-nhap-3265727.html


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