The refrigeration market is "hot" since the beginning of summer.

Although the peak of the hot season has not yet arrived, the demand for purchasing refrigeration equipment is on the rise. Seizing the opportunity, supermarkets and electronics stores in the province have quickly imported many new models and launched a series of attractive promotional programs to stimulate consumption.

Consumers are interested in and looking for air conditioner products that suit their family's needs during the hot season - Photo: TN

In just over a month, Nguyen Gia Linh and her husband in Trieu Phong district will have another "little angel" born. All the basic preparations have been completed, however, the thing she is most concerned about is how to create a cool environment for both mother and baby during the confinement period. So the couple decided to go to HC Electronics Supermarket, No. 01 Phan Boi Chau Street, Dong Ha City to consult about the types of air conditioners that suit their budget and family space.

It is known that due to the high demand for refrigeration products of customers in the hot season every year, this year, HC Electronics Supermarket has imported a variety of products such as: steam machines, air conditioners, refrigerators... from more than 15 famous brands on the market. Depending on the cooling capacity, gas type, machine type, the price of this refrigeration product ranges from 3 million to 30 million VND.

After a while of consulting with the staff, Linh and her husband decided to choose the Funiki 1-way air conditioner, priced at nearly 7 million VND. “This air conditioner has a price and capacity suitable for my family's needs. This year, the family has a new member, so creating cool air must be a priority. With air conditioning in the house, we no longer have to worry about the heat this summer,” Linh confided.

Not only HC Electronics Supermarket, but also at electronics stores and supermarkets in Dong Ha City, the market for refrigeration and air conditioners is quite vibrant. The products are displayed eye-catchingly, with a variety of designs and types. The number of customers coming to visit and ask to buy is quite large right from the beginning of the season.

While choosing products at Dien May Xanh store, No. 11 Tran Hung Dao Street, Mr. Nguyen Quang Long said that his priority is to choose safe and energy-saving cooling devices. “In addition to the air conditioner, I also bought a steam fan to support cooling on hot days. Compared to conventional fans, the steam fan makes the air more pleasant without drying the skin, very suitable for families with small children,” Mr. Long said.

Talking to reporters, Manager of Dien May Xanh store, No. 11 Tran Hung Dao Street Nguyen Thanh Duong said that although the weather at the beginning of the season is not as hot as last year, the demand for refrigeration equipment from customers has increased steadily. Therefore, from the beginning of the year, the store has imported a variety of types, designs, and prices of refrigeration products to best serve the shopping needs of consumers.

Air conditioners are still of interest to consumers, with prices ranging from 5.5 to 51 million VND. Electric air-conditioner fans cost from 3 to 7 million VND; standing fans and ceiling fans cost from 250,000 VND to nearly 4 million VND. “Although it is just the beginning of the hot season, the number of customers coming to the store has increased significantly.

The store has been proactive in sourcing goods, ensuring quality, stable prices with diverse designs, helping customers have many choices. Since the end of April, the consumption of cooling equipment has increased significantly, especially on weekends.

Every day, the store sells 15-20 air conditioners; about 5-10 steam fans. To meet customer needs and stimulate consumption, the store has launched many attractive incentive programs such as: 0% interest installment payment, free shipping and installation," Mr. Duong informed.

This year, in addition to cooling products from major brands such as Asia, Mitsubishi, Senko, Sunhouse, Daikiosan; Panasonic, Daikin, Toshiba, Samsung, Aqua air conditioners... consumers also tend to be interested in and look for air conditioners that do not make noise, integrate wifi connectivity or portable air conditioners.

With the desire to stimulate demand and attract consumers, in addition to discount policies, supermarkets and electronics stores offer many attractive promotional programs, implement home delivery policies, free installation, maintenance and repair of equipment for customers. Stores also promote consulting services, online shopping transactions, cashless payments, and preferential interest installment payments to attract customers to shop during the hot season.

With the complicated weather, the heat may come later but last longer, the demand for cooling devices is expected to continue to increase in the coming time. Supermarkets and electronics stores in the area have developed specific plans, proactively stocked goods and promoted promotions to attract consumers.

However, people need to carefully consider and choose to buy products at reputable supermarkets and stores to ensure the origin, source and quality of the products, as well as receive warranty and after-sales policies.

The Japanese

Source: https://baoquangtri.vn/thi-truong-dien-lanh-nong-tu-dau-he-193964.htm