Honoring the value of Ao Dai through the program "Fragrance of Vietnam"

The program was attended by Ms. Ngo Phuong Ly - wife of General Secretary To Lam; Vice President of the National Assembly Nguyen Thi Thanh; leaders of a number of central departments, ministries and branches; Ambassadors and their spouses; representatives of international organizations in Vietnam; talented Ao Dai designers from 3 regions of the country, women's association members participating in the course "Cutting, sewing, designing and starting a Ao Dai";...

The General Secretary's wife , Ms. Ngo Phuong Ly, attended the "Fragrance and Beauty of Vietnam" Ao Dai Art Program. (Photo: HP)

In her opening speech, President of the Vietnam Women's Union Nguyen Thi Tuyen said that, continuing the journey to bring the values ​​of Ao Dai to become a World Cultural Heritage, the Ao Dai Art Program "Vietnam's Fragrance" organized today is a combination of unique singing, dancing and music performances that vividly depict the beauty of Ao Dai and the aspirations of Vietnamese women to reach high and far in the new era. The creative Heritage Ao Dai collections from talented, dedicated designers who have grown up through the program "Starting a business from Ao Dai" show traditional beauty but still have the breath of the times and will be performed according to 3 prominent themes: Quintessence of Vietnamese Ao Dai, A circle of Vietnam and Vietnam's Fragrance.

President of the Vietnam Women's Union Nguyen Thi Tuyen delivered the opening speech of the Program. (Photo: HP)

“Through this practical activity, the Vietnam Women's Union wishes to contribute to inspiring and spreading meaningful, positive messages about love, national pride, the country, people and culture of Vietnam to the general public, and at the same time contribute to the early recognition of the values ​​of Ao Dai as a World Cultural Heritage. Contributing to creating a deep and special mark in the journey of honoring Ao Dai is the image of the General Secretary's wife and female leaders of the Party and State regularly choosing Ao Dai in important events held domestically and internationally, contributing to strongly spreading the value of Ao Dai, affirming the cultural identity of Vietnam in the eyes of international friends", the President of the Vietnam Women's Union shared.

Creative Heritage Ao Dai Collections from talented, dedicated designers who have grown up through the program “Starting a Business from Ao Dai”. (Photo: HP)

Within the framework of the Program, Ao Dai collections are performed by beauty queens, models, artists, singers, professional dancers and female students from the Vietnam Women's Academy in 3 chapters:

Chapter 1 - The Quintessence of Vietnamese Ao Dai: Ao Dai is expressed through 5 themes with strong humanism, reflecting the depth of emotions and noble qualities of women through the seasons of the year and the levels of love: Spring - Brilliant beginning; Summer - Strong and enduring; Autumn - Quiet and profound; Winter - Brave and delicate; Love Dance - Romantic and passionate.

Chapter 2 - A Round of Vietnam: Showcasing the creative Heritage Ao Dai Collections of more than 40 mature designers through the program "Starting a business from Ao Dai". Each design is a vivid cultural slice, leading viewers through a journey of three regions: North - Central - South, where local identity is honored with a fashion language imbued with Vietnamese identity. The journey ends at the heart of the Fatherland - the capital Hanoi, where tradition and modernity intersect, marking the new look of Vietnamese Ao Dai - elegant, brave and full of aspiration.

Chapter 3 - Fragrance of Vietnam: Launch of the Collection "Ao Dai with the Vietnam Women's Union Logo". Inspired by the dove symbol in the Vietnam Women's Union Logo, representing peace, freedom and aspiration to reach far, the stylized image of dove wings appearing in the designs of the collection "Ao Dai with the Vietnam Women's Union Logo" created by Designer Do Trinh Hoai Nam brings a new perspective on the connection between tradition and the spirit of modern women, not only honoring the beauty of Ao Dai but also spreading a meaningful message about the rise and flight of Vietnamese women in the journey to master the future, integrate and shine globally.

Linked to the three chapters are clips of inspirational women characters, conveying messages based on the program's themes.

The Ao Dai collections presented at the show are all works bearing the mark of national culture, inspired by the treasure trove of Vietnamese cultural heritage, the natural landscapes of the three regions, and the spirit of international cultural exchange, expressing the harmonious beauty between tradition and modernity, contributing to gradually bringing the values ​​of Vietnamese Ao Dai to become a World Cultural Heritage, accompanying the image of Vietnamese women on the journey of sustainable development and reaching out in the new era.

Some pictures at the program:

The organizers presented flowers to thank female leaders and accompanying units at the program.

The program brings together the participation of many artists and singers.

The Ao Dai collections are performed by beauty queens, models, artists, singers, professional dancers and female students from the Vietnam Women's Academy.

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Source: https://baophapluat.vn/ton-vinh-gia-tri-ao-dai-qua-chuong-trinh-huong-sac-viet-nam-post545292.html