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Promoting Vietnamese Cinema and Tourism to the world

After 8 years of absence from the Cannes Film Market, Vietnam has returned with many diverse activities to promote tourism and cinema, aiming to bring the image of Vietnam to the world, activities that have attracted the attention of filmmakers at Cannes.

Đài truyền hình Việt NamĐài truyền hình Việt Nam17/05/2025


Vietnam's booth is located in the center of the Cannes Film Festival, in the Film Festival Palace, next to countries such as Thailand and Indonesia.

The goal of this film fair is to introduce Vietnam's landscapes as well as preferential policies for the film production industry in order to promote domestic tourism .

Vietnamese cinema works with good quality and many cultural identities are also introduced to distributors.

Promoting Vietnamese cinema and tourism to the world - Photo 1.

Dr. Ngo Phuong Lan - President of the Association for the Promotion of Cinema Development shared: "Cinema and tourism are two industries that, if linked together, both sides will benefit greatly, have resonance, and even be very strong and effective."

Ms. Hoang Kim Anh - Director of the Tourism Development Support Fund said: "With activities like this, we want to invite international friends to come to Vietnam to make films and through their works to introduce Vietnam."

The key activity of this participation in the Cannes Film Festival is the workshop "Vietnam - a dynamic Asian market and a new destination for international film crews" organized by the Tourism Support and Development Fund and the Association for the Promotion of Cinema and Cultural Industry of Ninh Binh and Quang Ninh provinces.

The Vietnamese delegation will continue to have activities until the end of the Cannes Film Festival, aiming to open up opportunities to approach customers in the film industry, which is considered to have great promotional power.

Vietnam Television


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