Going with the brand: The secret to retaining talented employees for businesses

Mr. Tsutomu Nara, General Director of Ajinomoto Vietnam Company, participated in the talk show "Going with the brand" season 2 - Photo: HUU HANH

Practical content on human resource development, especially how to help employees find the intersection between personal goals and the company's Purpose of Existence, will be shared in detail by Mr. Tsutomu Nara, General Director of Ajinomoto Vietnam Company, in episode 12 of the program "Walk with the brand: Walk & Talk" season 2.

Always put Vietnamese consumers first

Through a conversation with host Nguyen Tien Huy, general director of Pencil Group, head of content department of CSMO Southern, many interesting stories about the 33-year journey of conquering the hearts of Vietnamese consumers were specifically analyzed by general director Nara.

Through that, he also shared many useful lessons in management and building a strong human resource team - the core factor for sustainable business development.

As the first foreign guest of Walk&Talk, General Director Nara emphasized that the secret to the successful development of Ajinomoto Vietnam comes from "always putting Vietnamese consumers first".

Mr. Tsutomu Nara, General Director of Ajinomoto Vietnam Company, talks with host Nguyen Tien Huy, General Director of Pencil Group, Head of Content Department of CSMO Southern Region - Photo: HUU HANH

With 32 years of experience working for Ajinomoto Group in 6 different countries, Mr. Nara brings practical and practical experience in managing and operating businesses towards sustainable business development.

The General Director of Ajinomoto Vietnam also sincerely shared the importance of proposing appropriate strategies and policies to develop sustainable brands, while contributing valuable initiatives to the development of local people.

“I believe that the constant efforts in providing quality products and valuable initiatives are what helps Ajinomoto Vietnam build trust and win the hearts of Vietnamese consumers,” affirmed Mr. Tsutomu Nara, General Director of Ajinomoto Vietnam Company.

Employee health and happiness is key

According to Mr. Nara, young workers today not only see the company as a place to work and earn income, but also as an opportunity for personal development, skill improvement and career building.

Therefore, the company not only offers competitive benefits but also applies many policies to improve employee engagement and retention.

Focus on workforce development, promote a DE&I (Diversity, Equity and Inclusion) working environment, prioritize employees' physical and mental health, especially help employees find the intersection between personal goals and the company's purpose of existence, which helps employees work passionately and proactively, increasing engagement.

Regarding the secret to business success, Mr. Nara believes that the fundamental thing is to build a strong organization, and most importantly, to develop a complete human resource.

The conversation between CEO Tsutomu Nara and host Nguyen Tien Huy promises to bring many useful practical perspectives to businesses, as well as readers of the program "Walk & Talk with the brand".

The talk show "Walk with the brand: Walk & Talk" season 2 is organized by Tuoi Tre newspaper and Ho Chi Minh City Department of Industry and Trade, with the joint participation of ISB Institute - Ho Chi Minh City University of Economics .

The talk show is the first opportunity for CEOs and leading experts to discuss and provide solutions and advice to the business community on experiences in elevating Vietnamese brands with dozens of videos being aired one after another.

The talk show "Walk with the brand: Walk & Talk" season 2 kicked off earlier with the writing contest "The brand I love", recording more than 800 entries and awarding prizes at the 4th "Ho Chi Minh City Golden Brand" awards ceremony in 2023.

All talkshow episodes are broadcast simultaneously on Tuoi Tre newspaper platforms at tuoitre.vn, Tuoi Tre newspaper's Fanpage, YouTube and TikTok, and other media platforms.

Source: https://tuoitre.vn/di-cung-thuong-hieu-bi-quyet-giu-chan-nhan-vien-tai-nang-cho-doanh-nghiep-20241013170912073.htm