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| Generative AI has been gaining popularity since late 2022 when OpenAI released ChatGPT. (Photo: MacRumors) |
The technology is expected to be integrated into iPhones and iPads from late 2024. "Apple will combine data processing on the cloud and on users' devices. The company has reviewed how it uses and processes personal data to align with its commitment to customer privacy," Pu added.
It’s unclear how this technology will be implemented on the company’s devices. Last month, the Information reported that Apple would incorporate large language models into its Siri virtual assistant. The move is intended to help users automate complex tasks. The report also said the feature would be released in an iPhone software update in 2024.
Generative AI has been gaining popularity since late 2022 when OpenAI released ChatGPT. These chatbots are trained on large language models, allowing them to respond like humans.
Not long after, other giants like Google and Microsoft joined the race by launching their own chatbots. In July, Bloomberg's Mark Gurman reported that Apple was also internally testing a ChatGPT-like chatbot nicknamed "Apple GPT."
"We've been doing research on AI for many years. We're going to approach it cautiously and think deeply about it. We're fully aware of the negative impacts it can have," Apple CEO Tim Cook said in an interview with Forbes .
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