Improving competitiveness of wood products

In addition to domestic consumption, Vietnamese enterprises have now exported wood products to more than 150 countries and territories around the world. However, due to limited market access, many enterprises still have to export through foreign partners' brands.

Wood production for export at TAVICO Joint Stock Company ( Dong Nai ).

This increases costs, is passive in production, distribution, and market capture, requiring businesses to improve product quality and design and build good brands to directly expand the consumer market.

To improve quality In wood products, businesses need to focus on many aspects, including applying quality management systems, investing in modern technology, training human resources, implementing strict quality control, and building systems. traceability. This not only helps increase production efficiency but also enhances the value of the wood industry and competitiveness in the international market.

Director of Viet Xanh Trading Service Joint Stock Company Nguyen Thanh Hung shared that Viet Xanh is a place that produces and supplies high-quality, health-safe products such as wet wipes, dry paper, toothpick covers, chopstick covers, menus, etc. In particular, in 2021, Viet Xanh pioneered the launch of wet wipes for altars - the first time appearing on the Vietnamese market. The product was developed with the mindset of respecting and preserving traditional values, contributing to preserving the sacredness in the worship space of every Vietnamese family.

With its achievements in production and business, in 2023, the enterprise was honored to receive the Top 10 Golden Brands Award in 2023. However, the enterprise is currently facing many difficulties in expanding production area and business cooperation and association.

Along with traditional products, the brands Vietpink, Xwood produce packaging, assembled wooden furniture, souvenirs,education ... which are environmentally friendly and are currently expanding their production and business scale. Therefore, we hope that state management agencies will create favorable conditions for businesses to develop stably and sustainably to better serve domestic consumption and export needs.

Assembled and shaped wooden products are loved by young people who love to explore .

Vice President of the Ho Chi Minh City Handicraft and Wood Processing Association Nguyen Chanh Phuong said that wood enterprises need to do better in ensuring the legal origin of raw materials, recognized by the corresponding market, and ensuring high competitiveness.

Especially at present, when the US market, which imports up to 56% of wooden furniture produced in Vietnam, is offering With the new reciprocal tax policy, businesses need to further improve product quality, including increasing the use of raw material source Imported quality from the US will better ensure the strict requirements of this country's market.

2025 opens up many great opportunities as consumer demand recovers in major markets, free trade agreement between Vietnam and other countries and regions continues to bring tariff advantages, expanding opportunities for wood and processed products, while the trend of shifting global supply chain bring competitive advantage to Vietnamese enterprises.

However, the wood industry also faces many challenges, from political and global economic fluctuations, trade protectionism trends, to increasing demands on quality. traceability, environmental standards and sustainable development. This requires businesses to constantly innovate and adapt flexibly to improve competitiveness.

According to the Project on sustainable and effective development of the wood processing industry for the period 2021-2030 approved by the Prime Minister in Decision No. 327/QD-TTg dated March 10, 2022, by 2030, the wood processing industry will become an important economic sector; build and develop a prestigious brand of Vietnamese wood products in the domestic and international markets; strive for Vietnam to be among the world's leading countries in the production, processing and export of wood and wood products...

According to economic managers, to implement the above solutions, the wood industry needs to focus on applying a quality management system; investing in modern technology and equipment, helping to increase labor productivity, reduce errors, and improve product quality.

Focusing on training a team of highly qualified staff in quality management, production techniques, and quality control processes will help improve product quality and meet the increasing demands of the market.

Implementing strict quality control, checking product quality throughout the production process will help detect and promptly correct errors, ensuring the quality of the final product.

Promote the development of a product traceability system, helping customers trust products, enhancing business reputation, and ensuring products meet environmental and ethical requirements.

Along with that, businesses need to focus on increasing the value of the wood industry. High-quality wood products will help increase the value of the Vietnamese wood industry in the international market. At the same time, always find ways to create high-income jobs to attract highly skilled human resources, thereby creating high-quality wood products that will help businesses compete better in the international market.

Source: https://baoquangninh.vn/nang-cao-nang-luc-canh-tranh-cac-san-pham-tu-go-3360263.html