VPBank brings a comprehensive digital ecosystem to Zero Day...

Cashless Day 2025 with the theme "Cashless payment promotes digital economy" jointly organized by the Payment Department (State Bank of Vietnam), Ho Chi Minh City Department of Industry and Trade, Tuoi Tre Newspaper... has officially launched, opening a series of exciting activities lasting from June to July 2025. Entering its 7th year, the program continues to affirm the strategic role of cashless payment in creating a modern, transparent and sustainable digital economy. This is also the third consecutive time that VPBank has accompanied the event, realizing its determination to accompany the Government in implementing the Project on developing cashless payment for the period 2021-2025, contributing to building a comprehensive digital payment future.

The main activities of Cashless Day 2025 include the "Cashless Festival - Ting Ting Day" which will take place on Nguyen Hue walking street (District 1, Ho Chi Minh City) from June 14 - 15, 2025 with many creative experience spaces, the Workshop "Cashless Payment: Driving Force for Digital Economic Growth" on June 14, 2025 and many other activities to stir up the digital payment movement in the community.

As one of the pioneering banks in digital transformation, VPBank has been focusing on developing a seamless, multi-platform digital ecosystem, with a series of digital solutions spanning all services, from retail banking, corporate banking, securities investment, to insurance and consumption. Accompanying Cashless Day 2025, VPBank brings a special space - VPBank Cashless City - a miniature "digital city" right on Nguyen Hue walking street (HCMC). This is a vivid image of a comprehensive, seamless and modern digital ecosystem that VPBank is striving to deploy, taking technology as the foundation and closely connecting member companies operating in many fields. The space leads visitors through a journey of experiencing “one connection”, from making money, investing to financial management and improving the quality of life, all on a modern digital platform, demonstrating VPBank’s pioneering commitment and vision in accompanying the digital transformation process in Vietnam.

VPBank brings a comprehensive digital ecosystem to Cashless Day 2025 with gift value up to more than 10 billion VND

VPBank Cashless City is divided into three main experience areas. In the E-coins Maker area, customers will have access to smart, modern investment solutions with VPBank Securities. Here, investors can easily open a securities account, receive gifts and experience advanced technology, starting their journey to earn money, increase assets and participate in the digital financial market.

Continuing the journey, the Cashless Spending area offers comprehensive digital financial solutions, converging the brands CAKE by VPBank - a youthful and dynamic digital bank; LynkiD - an application for accumulating points to exchange experiences, connecting throughout the ecosystem and VPBank - with a series of payment, consumption, and business management solutions applying pioneering technology, helping customers make cashless transactions easily.

The final area - Cashless Living - is where VPBank brings solutions to improve the quality of life, expanding VPBank's digital ecosystem with brands: OPES digital insurance with online shopping experience, receiving electronic contracts and quick compensation processing; BE provides a convenient multi-service platform for transportation, delivery and food delivery, meeting the increasing demand for travel and consumption; FE CREDIT introduces a multi-task consumer loan solution, helping customers to proactively register for loans, open multi-purpose credit cards, satisfying all financial needs.

In particular, at each experience area, visitors have the opportunity to participate in minigames to receive thousands of attractive gifts, along with incentive programs with a total value of up to more than 10 billion VND, and tickets to attend the explosive music night "VPBank E-Coincert" - a grand music event gathering a line-up that will stir up the stage at Nguyen Hue walking street on the evening of June 14, 2025. This is the highlight that cannot be missed for customers and VPBank to immerse themselves in a top digital festival, fully enjoying the vibrant atmosphere of Cashless Day 2025.

In addition, VPBank also accompanied a series of workshops and digital financial management skills sharing programs... within the framework of Cashless Day 2025, to further spread the message of cashless payments and practical digital solutions in life.

By participating in Cashless Day 2025, VPBank continues to affirm its pioneering role in the digital transformation journey, bringing a modern financial ecosystem to serve diverse customer needs. This is also an important step to help VPBank actively contribute to the goal of promoting cashless payments in Vietnam, towards a transparent and sustainable digital economy.

With a long-term vision, VPBank will continue to expand its digital ecosystem, closely connect member companies operating in multiple fields, and constantly innovate and create to bring the most comprehensive solutions to customers.

Source: https://baodaknong.vn/vpbank-mang-he-sinh-thai-so-toan-dien-den-ngay-khong-tien-mat-2025-gia-tri-qua-tang-len-toi-hon-10-ty-dong-254597.html