Editor Quang Viet receives new assignment

On November 5, 2025, at its headquarters in Hanoi, Loc Phat Vietnam Joint Stock Commercial Bank (LPBank) officially announced the decision to appoint Mr. Pham Quang Viet as Director of Marketing & Communications.

From sports editor to marketing and communications director

In recent years, LPBank has been steadfast in its development strategy towards becoming the leading retail bank, No. 1 in rural areas and second-tier urban areas on a digital platform, and is also in the Top 5 priority banking services in major cities. Along with training internal leadership teams, LPBank also focuses on attracting high-quality personnel to increase management capacity and innovate thinking.

The appointment of Mr. Pham Quang Viet is a step in the long-term development strategy, aiming to spread the spirit of creativity and youthfulness throughout the system. According to LPBank representative, the new Director of Marketing & Communications is expected to help the bank enhance its brand image, bring a new breath to communications work and spread the humanistic values ​​that LPBank pursues.

Mr. Pham Quang Viet received the appointment decision at LPBank

Before joining LPBank, Mr. Pham Quang Viet was a familiar sports editor and MC of Vietnam Television (VTV). During his 14 years of working, he left his mark through a series of programs, news and major events such as SEA Games, EURO, World Cup or tournaments of the Vietnamese team.

On November 3, 2025, this editor officially said goodbye to VTV, ending a 14-year youth journey.

"I spent many sleepless nights because I was so attached to and loved my job, and was attached to my colleagues like a family. But to grow up, sometimes I have to leave my comfort zone - like a football player who once went abroad to compete," BTV Quang Viet confided.

Spreading the spirit of innovation at LPBank

According to LPBank, the appointment of Mr. Pham Quang Viet clearly demonstrates the innovative orientation in human resource development strategy and corporate culture. The combination of communication experience, creative thinking and team leadership ability is an important foundation to help Mr. Viet lead Marketing & Communication activities in the new period.

New journey with someone with a lot of experience in the field of media and sports

LPBank's Board of Directors believes that with his enthusiasm, fresh perspective and professional courage, Mr. Viet will help the team maximize its internal strength, continue to enhance the image, brand and identity of LPBank - a modern, friendly and humane bank, always oriented towards customers and the community.

From a television editor to a leadership position at a large bank, Pham Quang Viet's journey is a testament to his dedication, creativity and desire to contribute.

Source: https://thanhnien.vn/bien-tap-vien-quang-viet-nhan-nhiem-vu-moi-185251105115034388.htm