Following the success of the "Live Life to the Fullest" music night on July 6, 2024 in Hanoi, VietinBank Premium continued to bring top-tier music and art to its customers in Ho Chi Minh City on the evening of August 17, 2024. These two music nights not only offered customers the finest cultural and artistic experiences but also demonstrated VietinBank Premium's commitment to partnering with and providing its valued customers with exceptional priority privileges.
“Living Life to the Fullest” is a high-end music event organized by VietinBank Premium to express gratitude to its loyal customers. VietinBank Premium not only supports customers with financial gains but also cares about their happiness. We will always accompany you on your journey to cultivate excellence and let it shine – a representative from VietinBank shared.
The three artistic chapters, "Aspiration," "Essence," and "Brilliant," in the concert recreated a decade of VietinBank Premium accompanying customers through difficulties and challenges to achieve success and become shining stars, reaching for the pinnacle of excellence. Over 5,500 spectators at the Saigon Exhibition & Convention Center (SECC) were truly thrilled and immersed in the spectacular performances and top-notch music featuring artists such as Ha Anh Tuan, Ho Ngoc Ha, Trung Quan, Vu Cat Tuong, Van Mai Huong, and Phan Manh Quynh.
Originating from "Aspiration," Van Mai Huong and Phan Manh Quynh opened with emotionally charged music, guiding the audience to reflect on themselves through the ambitions and passions of youth. With Van Mai Huong's powerful vocals and the poignant melodies from singer-songwriter Phan Manh Quynh, "Aspiration" and the value it offers were presented in a profoundly meaningful and insightful way.
Following the initial aspirations, the "Essence" chapter continues to guide viewers to reflect on experiences that lead to finding strength through challenges, discovering the "essence" within themselves, and creating a solid foundation for the present. Throughout this journey, the superior products and services offered by VietinBank Premium to its customers will always be evident.
The emotional flow continued, connected by the music of Trung Quân and Vũ Cát Tường. The audience's emotions were transported from profound to climactic moments in a charming and impressive way through popular hits like "Từng là" (Once Was), "Vết mưa" (Rainy Mark), "Chưa bao giờ" (Never Before), "Chân ái" (True Love)... Trung Quân, the charming singer, also humorously shared: "Everyone needs a true love in life, and VietinBank is Trung Quân's true love."
Opening the final "emotional bridge," the entire auditorium erupted with the classy appearance of "entertainment queen" Ho Ngoc Ha. With her mesmerizing and emotional voice, and top-notch performance artistry, Ho Ngoc Ha opened the "Brilliant" show with captivating charm. With her masterful stage presence, Ho Ngoc Ha took the audience to a heights of emotional exhilaration with a series of hits: "Choi Voi," "Trong Vang," "Co Don Tren Soa," "Xin Hay Thu Tha," and many more.
As an artist accompanying the "Live Life to the Fullest" event series from Hanoi to Ho Chi Minh City, Ha Anh Tuan, on behalf of VietinBank Premium, excellently completed the picture of "essence" and made it shine "brilliantly" by "spreading" love, aspirations, and "inspiring" the entire audience and the Vietnamese music-loving community.
Ha Anh Tuan once shared that for him, every moment is priceless, and every audience member is a "gem" that he wants to live to the fullest. That April night, the young man once again proved the spirit of "Living to the Fullest" – a moment of overcoming challenges and shining brightly like the sunrise. We will shine, not just when we ourselves shine, but when we spread that light to all those who love us.
The mashup "The Street Traces You Passed By - Suddenly Hearing Your Footsteps Returning - April is Your Lie" concluded the concert, transporting over 5,500 VietinBank Premium "music guests" to a magical world of emotions and back to priceless memories of their lives.
The two nights of music, "Living Life to the Fullest," not only brought together top artists from Vietnamese showbiz, but also featured high-class talents who contributed to moments of exhilaration for the attendees. Under the direction of the master of love songs - Music Director Nguyen Huu Vuong, and with the application of leading sound, lighting, and stage design technologies, the message of VietinBank Premium was conveyed to customers in a poetic and complete way.
By creating the first 360-degree, multi-dimensional stage in Vietnam, VietinBank Premium aims to convey its commitment to accompanying customers on every journey through life. VietinBank Premium understands that each customer is at the center of their own emotions and stories, and the bank embraces every emotional moment to support and share. In addition, the program showcases many impressive and cutting-edge technologies, creating a magnificent artistic space: a four-sided Transparent LED Display system combined with a world-leading programmable hoist suspension system; and Kinetic lighting art creating impressive motion effects and a magical interactive experience.
Beyond simply being a customer appreciation program, the "Live Life to the Fullest" event series is also a premium gift, offering a truly exceptional experience for customers. Simultaneously, it marks a milestone, opening a new chapter in VietinBank Premium's journey of "Connecting with Privileges - Embracing Excellence" with its customers.
Source: https://laodong.vn/kinh-doanh/bung-no-cam-xuc-voi-dem-nhac-song-tron-tinh-hoa-danh-dau-hanh-trinh-10-nam-vietinbank-premium-1385047.ldo






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