Improve product introduction and sales skills on digital platforms

(QBĐT) - In 2 days, June 2 and 3, the Provincial Cooperative Alliance organized a training course on product introduction and sales skills on digital platforms for 30 students from cooperatives with OCOP products in the province.

Training class scene.

Attending the training course, students were provided with knowledge, including: Overview of basic online sales platforms, consumer trends, customer behavior on e-commerce, introduction to support tools such as Canava, Caput...

 

In addition to theory, by participating in the training course, students also practice getting acquainted with and locating popular sales platforms today; create their own sales channels for the cooperative's products such as: Fanpage, zalo OA, tiktok shop...; know how to optimize profiles to create credibility and attract viewers; synthesize and apply learned skills to build complete communication content for products; practice creative thinking, video editing and image design skills for online sales; know how to self-evaluate and improve communication products through practical feedback...

 

The training course aims to help trainees understand the potential and how to use sales channels on e-commerce applications, helping cooperatives with OCOP products know how to advertise basically, increase interaction and convert orders, manage cooperative goods, fight against counterfeit goods, protect consumer rights.

T. Hoa

Source: https://baoquangbinh.vn/kinh-te/202506/nang-cao-ky-nang-gioi-thieu-san-pham-ban-hang-tren-nen-tang-so-2226783/