On October 27, 20223, the Provincial People's Committee issued Plan No. 4494/KH-UBND to organize Ninh Thuan Culture and Tourism Day in Can Tho in 2023, with the theme: "Ninh Thuan - Land of convergence of different values".
The event will be held from November 3, 2023 to November 5, 2023 (on the occasion of Can Tho City organizing activities to celebrate the 20th anniversary of the establishment of Can Tho City under the Central Government). The venue is at the Uncle Ho Monument area, Ninh Kieu walking street, Tan An ward, Ninh Kieu district, Can Tho City. The opening ceremony will start at 7:00 p.m. on November 4, 2023, with an expected attendance of about 300 invited delegates from the Department of Tourism, Vietnam Tourism Association; leaders of the Department of Tourism; Department of Culture, Sports and Tourism (VH,TT&DL), Tourism Association... of provinces and cities: Ho Chi Minh City, provinces in the Mekong Delta region, and representatives of a number of press agencies based in Can Tho City.
During the event, there will be the following activities: From 7:00 p.m., November 3, 2023 to November 5, 2023, booths will be organized to display products and demonstrate the pottery art of the Cham people in Bau Truc village, the brocade weaving craft of the Cham people in My Nghiep village, and unique musical instruments of Ninh Thuan; promote Ninh Thuan tourism through showing video clips introducing the potential and strengths of tourism, key tourism projects of the province, documents introducing and promoting attractive tourism products (handbooks, maps, brochures, tourism programs, etc.); introduce typical culinary dishes such as: Goat, lamb, banh can, banh xeo, soft drinks made from cactus fruit, etc.; introduce OCOP products, typical products of Ninh Thuan province such as: Grapes, apples, garlic, aloe vera, fish sauce, etc. Display beautiful photos of tourism, cultural heritage, and scenic spots of Ninh Thuan province. In addition, on the evenings of November 4 and 5, there will be art performances associated with promoting Ninh Thuan tourism to Can Tho people and domestic and foreign tourists, and provinces in the Mekong Delta.
In order for the Ninh Thuan Culture and Tourism Day event in Can Tho in 2023 to be highly effective, creating an impression on tourists, people of Can Tho and provinces in the region, the Provincial People's Committee requires departments, branches and units participating in booths displaying and introducing products at the event to decorate booths and arrange products to ensure quality, in accordance with the requirements of products and arranged space. The program content must be practical, specific, closely following the characteristics and strengths of each locality so that the event truly becomes a space for cultural and artistic exchange; promoting the role and strengths of each locality in linking the development of culture and tourism.
Regarding specific tasks, the Provincial People's Committee assigned the Department of Culture, Sports and Tourism to take the lead in implementing the plan; preside over and coordinate the development of content and detailed program of activities at the event; assign units under the Department of Culture, Sports and Tourism, and related units to coordinate the implementation of the contents according to the plan to ensure progress and efficiency. Coordinate with the Office of the Provincial People's Committee, the Department of Information and Communications, and related agencies and units to advise on reception, propaganda and logistics to serve the event. Advise on the list, composition of delegates, invitations to attend the opening ceremony of the event; advise and request the People's Committee of Can Tho City to direct functional agencies in Can Tho to support and coordinate the organization of the event. Prepare the content of the speech of the provincial leader at the opening ceremony of the event. Preside over and coordinate with units to prepare the location, facilities and related conditions to serve the organization of the event; Carry out tasks according to the plan (Opening program, art, display, introduction, promotion...) at the event, at the same time monitor and urge the implementation of assigned units, promptly report and propose to the Provincial People's Committee to consider and resolve issues arising during the implementation process.
Units: The Office of the Provincial People's Committee coordinates with the Department of Culture, Sports and Tourism to review the composition and number of delegates attending the opening ceremony of the event, prepare speeches for the leaders of the Provincial People's Committee and related contents. The Department of Industry and Trade presides over and coordinates with the Department of Science and Technology, the Young Entrepreneurs Association, the Tourism Association and related units to organize booths to display and introduce OCOP products, typical products of the province and related fields at the event. The Department of Science and Technology, the Department of Agriculture and Rural Development coordinate with the Department of Industry and Trade to mobilize and support enterprises and cooperatives to participate in displaying and introducing typical products, OCOP products, typical agricultural products associated with Ninh Thuan tourism development during the event. The Department of Finance guides the Department of Culture, Sports and Tourism to prepare budget estimates and verify final accounts according to regulations. The Tourism Association, the Young Entrepreneurs Association, and the Ninh Thuan Business Association mobilize members of their units to participate in booths displaying, introducing, and promoting Ninh Thuan tourism products at the event space; be responsible for arranging booths managed by the unit; proactively link and sign cooperation agreements on tourism development with Associations in Can Tho and the Mekong Delta region; mobilize business units to support part of the event organization costs.
The Department of Information and Communications coordinates with the Department of Culture, Sports and Tourism to urgently complete the press release of the event, event information with QR code to deploy information and propaganda work about the event on the media; guide news agencies and newspapers in the province to promptly report before, during and after the event. Open a propaganda column on the Electronic Information Portal and connect with provinces and cities across the country to support promotion and propaganda work. Work and connect with news agencies and newspapers on information sponsorship for the event including: Voice of Vietnam (VOV), Vietnam Television (VTV), Vietnam News Agency, Nhan Dan Newspaper...
Ninh Thuan Radio and Television Station, in coordination with the Department of Culture, Sports and Tourism, will create a trailer introducing the event to promptly advertise and communicate on mass media and social networks. Develop columns, increase news articles to promote, introduce and advertise destinations and tourism products and services of Ninh Thuan province before, during and after the event. Promote propaganda and promotion of Ninh Thuan culture and tourism in general and the organization of Ninh Thuan Culture and Tourism Day in Can Tho in 2023 in particular on provincial radio and television. Connect and work with Vietnam Television to report on the organization of Ninh Thuan Culture and Tourism Day in Can Tho in 2023 before and during the event on VTV1 channel. Coordinate with the Department of Culture, Sports and Tourism and related units to update and complete the report: "Ninh Thuan - Destination of difference" to be shown at the opening ceremony.
Ninh Thuan Newspaper promotes propaganda and introduction of Ninh Thuan Culture and Tourism and the organization of Ninh Thuan Culture and Tourism Day in Can Tho in 2023 in print and online newspapers. Work and connect with Vietnam News Agency, Nhan Dan Newspaper, Thanh Nien Newspaper to report news and articles about the organization of Ninh Thuan Culture and Tourism Day in Can Tho in 2023 before and during the event.
Linh Giang
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