In order to contribute to honoring the value of Ao Dai in life, culture, society, arousing love, pride, responsibility to preserve and promote the value of Ao Dai heritage and promote the culture, country, Vietnamese people in general and Vietnamese women in particular, and at the same time, it is an opportunity to honor typical Ao Dai designers, representing more than 10,000 female members who have grown up from the training program "Starting a business from Ao Dai" implemented by the Vietnam Women's Union in coordination with designer Do Trinh Hoai Nam in the period of 2023 - 2024, the Central Committee of the Vietnam Women's Union organizes the Ao Dai art program "Fragrance and beauty of Vietnam".
Within the framework of the program, the Ao Dai collections will be performed by beauty queens, models, artists, singers, professional dancers and female students from the Vietnam Women's Academy in 3 chapters: The Quintessence of Vietnamese Ao Dai; A Circle of Vietnam; The Fragrance of Vietnam. The Ao Dai collections performed at the program are all works bearing the imprint of national culture, inspired by the treasure trove of Vietnamese cultural heritage, the natural landscapes of the three regions, and the spirit of international cultural exchange, expressing the harmonious beauty between tradition and modernity, contributing to gradually bringing the values of Vietnamese Ao Dai to become a World Cultural Heritage, accompanying the image of Vietnamese women on the journey of sustainable development and reaching out in the new era.
The Ao Dai Art Program "Fragrance of Vietnam" took place on the evening of April 13, 2025 at the Center for Supporting Women's Development - No. 20 Thuy Khue, Tay Ho, Hanoi with the participation of representatives of the Party and State leaders, female leaders of departments, ministries, branches, the Fatherland Front, and organizations; leaders of the Central Committee of the Vietnam Women's Union, leaders of the Central Committee's departments and units, and affiliated units; representatives of the People's Committee, leaders and officials, and members of the Hanoi Women's Union; Ambassadors of various countries, representatives of international organizations; talented Ao Dai designers from 3 regions of the country, female members participating in the course "Cutting, sewing, designing and starting a Ao Dai" ...
Source: https://baophapluat.vn/trinh-dien-nhung-bo-ao-dai-nghe-thuat-tai-chuong-trinhhuong-sac-viet-nam-post544976.html
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