On the evening of October 31, the Hanoi Department of Industry and Trade organized the activation ceremony of "November Promotion Day" with the theme "Exciting promotions - Bustling shopping".
Hà Nội Mới•31/10/2025
Consumers visit and shop at the booths.
“November Promotion Day” has discounts of up to 50%. Consumers can visit the commercial street – technology street, experience the “Touch technology – Live smart” area, and support “Proud of Vietnamese products” products at the Vietnamese goods area.
Not only taking place at Times City, more than 1,000 promotional points of sale across the city also simultaneously launched big discount programs in November.
Large supermarket and retail chains such as Central Retail, BRGmart, Winmart, AEON, Lotte, Co.opmart, MediaMart, Pico, Soi Bien, HomeFarm, Hacom... all offer discounts of over 50% on thousands of products, gifts and additional incentives when paying without cash, helping consumers save money and shop more conveniently.
In particular, this year's program is accompanied by the Green SM ride-hailing app, offering more than 20,000 discount codes of up to 30% off when booking a car to travel for shopping in November.
Mr. Nguyen The Hiep, Deputy Director of Hanoi Department of Industry and Trade, said: "The concentrated promotion program is not only a simple consumer event but also a tool to promote domestic market development, increase the competitiveness of enterprises in the capital, and at the same time shape a civilized and modern consumer culture."
This year, the program also has the participation of many partners in the field of e-commerce and financial technology such as Shopee, Vinaphone, Momo and major banks, deploying modern payment solutions (QR code, one-touch, ordering via application...), helping consumers experience the convenience of digital age shopping.
The Hanoi 2025 Concentrated Promotion Program is expected to connect production and consumption, promote revenue growth for businesses and contribute to the city's GRDP growth target of over 8% in 2025, in the spirit of Directive 04/CT-UBND dated March 28, 2025 of the Hanoi People's Committee.
The event "November Promotion Day" lasts until November 5 at Times City Urban Area.
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