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Why is the Multimedia Communications industry "top 1" in the hearts of Gen Z?

Báo Tổ quốcBáo Tổ quốc01/11/2024

If you are fascinated by the bright and colorful TV shows, viral clip projects, movies, million-view advertisements and want to be part of the production team of those projects, then you should take a look at the Multimedia industry.


Among the myriad of career paths, Multimedia Communications stands out for its dynamic nature and colorful multi-experience, becoming the most suitable choice for Generation Z, who is passionate about constant creativity and desires to affirm their personal identity.

Major for young people who are passionate about "refreshing"

For a long time, the media has become a familiar address for audiences to access information, for businesses to widely promote their brands in society. If in the past, when mentioning the media, it was mainly about newspapers, radio, and television, then with the appearance of a series of technological innovations, it has breathed new life into this field - Multimedia communications, the focal point for creating unique and diverse film, advertising, and entertainment projects, meeting the tastes of new audiences and creating a more widespread effect.

Vì sao ngành Truyền thông đa phương tiện thành “top 1” trong lòng Gen Z? - Ảnh 1.

Multimedia is one of the trending industries in the digital information age.

Obviously, for young people with creative qualities, good aesthetic thinking and sensitivity to new technologies, Multimedia Communication is truly a fertile ground for you to satisfy your passion for "refreshing" yourself. Every day thinking about what viral clip to make to get views on the top trending, how to implement advertising ideas to get the brand to nod, customers to accept, that's enough to bring a day full of new things, not knowing the smell of boredom.

Another special feature of the Multimedia Communications training program is that there is not too much theoretical knowledge but more emphasis on practice. Therefore, the interesting experience of students in this major is that the lecture hall is not confined within four closed walls, the exam is not pages full of words or numbers, but you hold laptops, cameras, camcorders to write scripts, produce short films, create digital media content, organize reality TV shows, build stage models... more. Breaking the limits of repetitive jobs from year to year or too dry, Multimedia Communications is truly a major with countless attractions for Gen Z that even students who have grown up from this cradle are still increasingly excited about.

Conquer the world of media in the 4.0 era from a real-world training environment

For students majoring in Multimedia, competence is often assessed through practical products rather than theoretical papers. An effective training environment should therefore be a place that encourages you to participate in practical projects right in the main program, thereby improving your professional competence.

Vì sao ngành Truyền thông đa phương tiện thành “top 1” trong lòng Gen Z? - Ảnh 2.

A lesson at the professional studio of HUTECH Media students

In this way, building a practical and experiential training motto is the highlight of the Multimedia Communication major at Ho Chi Minh City University of Technology (HUTECH). From the first days of studying, you have been equipped with knowledge about media art perception; new media technology and user habits; interactive technology; performance technology; Audiovisual techniques; using 2D, 3D graphic design software;... - the foundation to enter each specific major including Television Production, Film and Advertising Production, Event Organization.

Regardless of the subject or major, one thing in common is that you all have to start organizing live events, making commercials, producing short art films, etc. It may sound a bit stressful, but this is the experience that students love because you are proactive in the entire project implementation process, directly exposed to all stages of creating a complete product. Not to mention, you also have practice sessions with digital equipment right at the studio on campus, participate in seminars and specialized workshops with experts.

Vì sao ngành Truyền thông đa phương tiện thành “top 1” trong lòng Gen Z? - Ảnh 3.
Vì sao ngành Truyền thông đa phương tiện thành “top 1” trong lòng Gen Z? - Ảnh 4.

Students are more inspired to learn by doing real projects right in the classroom.

Through these practical experiences, HUTECH Multimedia Communication students clearly understand the nature of their work, integrate interdisciplinary knowledge, and enhance the application of modern technology in communication. This is a significant strength for you to certainly become excellent factors, accompanying and standing firm in the vibrant world of communication.



Source: https://toquoc.vn/vi-sao-nganh-truyen-thong-da-phuong-tien-thanh-top-1-trong-long-gen-z-20241101142924208.htm

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