Daily Mail on October 8 reported on the music documentary "Taylor Swift: The Eras Tour" by the world-famous singer and songwriter. The film chronicles Taylor Swift's tour with 52 stops across the United States. Many experts believe that the film could earn more than 196 million pounds after 1 month of release.
"The Eras Tour" will also be one of the highest-grossing tours of all time. Taylor Swift's huge fan base is looking forward to seeing the work. She wants to release the work in theaters to meet the huge demand of fans in a timely manner, not to keep them waiting too long.
Taylor Swift's "Taylor Swift: The Eras Tour" sells out in advance
So the singer-songwriter bypassed Hollywood's top film distributors and cut their screening deals, striking deals directly with major theater chains instead of waiting until late 2025 due to the US actors' strike.
Some sources said that Taylor Swift's father contacted Adam Aron - CEO of AMC theater chain. After a short time, the two sides reached an agreement and the film will be shown in 4,000 North American theaters of AMC and thousands of theaters operated by other theater chains.
Cinemark said advance sales for "Taylor Swift: The Eras Tour" were 10 times higher than any previous event screening, and the film sold out so much that it forced other films to reschedule to avoid conflicts, such as "Exorcist: The Believer."
Industry insiders say Taylor Swift's decision to bypass traditional contract agreements and negotiate directly with theaters ensures she gets a better return on ticket sales.
At the same time, it also challenges film distributors, encouraging many other superstars to follow suit. Specifically, Beyoncé also reached a deal with AMC to show the music documentary of her tour.
Tim Richards, CEO of Vue cinema chain, said Taylor Swift's film would be a major "lifesaver" for cinema operators.
The film is expected to be released in Vietnamese theaters from November 3.
Taylor Swift's huge fan base awaits her tour documentary
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